How 98kobo Can Change Your Business!

July 11, 2011 - PRLog -- SMS MARKETING SOLUTION

If you need to cut back on your ad spending, but need, like most businesses, to increase your customer frequency, sales and loyalty, then SMS marketing may just be the answer. Mobile allows you to truly shrink your advertising budget without sacrificing sales but increasing them.

A number of businesses are turning to the benefits of SMS marketing. SMS marketing is always better than a telephonic communication as there is a lesser chance of disturbing the customer with unwelcoming phone calls.So, how can SMS marketing help your company increase market share?

Moreover, why must your company include SMS marketing within its marketing mix?

1. The Pace of Business Has Increased! When it comes to business-to-business sales and marketing, defending market share has always required speed and multiple marketing approaches. Mobile marketing allow companies to remain in constant contact with their customer base by delivering advertisements directly to their customers’ mobile pho
nes.

2. Outbound Marketing Approaches Are Suspect in Today’s Economy. Conventional outbound marketing approaches are becoming less and less effective on today’s consumer as they rely upon outdated search tactics. These outbound approaches include print advertisements, radio and TV campaigns that are meant to catch the customer’s eye and elicit a buying response from them. However, this only works if the individual is truly paying attention while the advertisement is displayed.

3. SMS Marketing Has High Open Rates. It is easily one of the most convenient ways to directly reach your customer base. Your prospects may throw away sales letters. They may never check their e-mail or it may go into a spam filter. A tweet could be easily missed by any reader. A post to Facebook may never be seen on a news feed. With DVRs, television advertising can be fast-forwarded over. But fortunately, nearly every person will look at a text message.

4. Customers invariably refer to their mobile phone when receiving a message and always check the source of that message. Delivering a clear and concise message to your company’s customers is only effective if the customer is willing and able to review it. With a 90% open rate, SMS is clearly ahead of the curve.

5. SMS marketing can be incredibly affordable. A lot of different kinds of businesses can afford to use it. Local businesses especially could take advantage of these kinds of services because of their low price points. These services also offer great flexibility to suit the size of a company’s customer base and the frequency with which they should be contacted. In many cases if only a few people partook in the offer, they could make their money back for the campaign immediately. Of a truth, this SMS works like magic!

BUY SMS AT ShortMagicServices.com FOR AS LOW AS 98kobo!

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Loud Media Company is a promotional copywriting and marketing consulting firm that helps small businesses to communicate effectively using cheap but efficient tools and strategies.