Postcode Anywhere Announces Simpler, Slicker Route Optimiser

Feb. 22, 2011 - PRLog -- Commercial route planning website Route Optimiser receives a fresh new interface and simplified payment structure this week – making it "easier than ever" for delivery companies to cut costs, plan shorter routes, and improve customer service by providing an estimated time of arrival.

The new payment system offers a choice between “pay-as-you-go” credits and annual user licences, with prices starting from £15 for the smallest credit pack.

Route Optimiser was launched in 2009 by IT specialist Postcode Anywhere. The company’s managing director Guy Mucklow said: “The new licensing makes it easier than ever for commercial vehicle drivers to use route optimisation technology, and make the most all the associated benefits.

“Where goods delivery is a central part of the organisation, there are a few common factors which can really make the difference between a successful business, and one that’s just surviving. The fact is that no company can afford to just muddle along in today’s economic climate.

“Route Optimiser delivers the technology that helps differentiate businesses from the competition. Thanks to Route Optimiser’s scalable pricing, it can serve large industries - such as the parcels and pallets market - as well as the smallest ‘man-with-a-van’ operations.

“Of course, the service isn’t just a huge asset in the delivery of goods – We have a number of customers who use us to intelligently deploy field sales engineers, for instance, where rather than spending hours manually plotting visits on a map to work out the best route, they can get an immediate and far more efficient journey planned, from wherever they are, with our service.

“For commercial deliveries, cutting journey times by up to 40% gives a huge competitive edge by making the best use of drivers’ time and shielding fleet managers from the ever-increasing cost of fuel.

“But by planning routes carefully and generating an expected time of arrival, it’s also possible to dramatically improve customer service levels, by informing the customer of when the driver is likely to be with them. With growing customer expectations and rising fuel costs in the face of a stark economy, the difference between success and failure is getting slimmer all the time. Route Optimiser widens that gap, and any business which can use it stands to benefit considerably.”

For more information, and to see the new Route Optimiser service in action, visit www.routeoptimiser.com.

ENDS

Media contact for Postcode Anywhere
Jim Williams – PR Manager, Postcode Anywhere
jim@postcodeanywhere.com
+44 (0) 1905 888 570

Press centre at: http://www.postcodeanywhere.com/press
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Notes to Editors:

About Postcode Anywhere

Postcode Anywhere has been providing address services for ten years and is the fastest-growing reseller of Royal Mail’s Postcode Address File (PAF®). A multi-award-winning organisation, it has also appeared in successive Deloitte fast-growth European technology company lists. Postcode Anywhere supplies software and services which improve the day-to-day operations of over 8,000 organisations worldwide. Best known as a provider of address auto-fill and verification software, the company offers a range of data-driven services, including route planning and customer profiling. For more information about Postcode Anywhere, please visit www.postcodeanywhere.com.

Recent Awards and Recognition for Postcode Anywhere

•   Deloitte Technology Fast 500 EMEA 2008/9, 2009/10 & 2010/11
•   Red Herring Top 100 Europe - 2010
•   Best Small IT Supplier of the Year - UK IT Industry Awards (finalist) – 2009
•   Dell Small Business Excellence Award (UK finalist) – 2009
•   Small-Medium Sized Business of the Year (regional finalist) - National Business Awards 2009
•   Orange Best Use of Technology (Midlands) - 2008 National Business Awards
•   Growth Business of the Year - Chamber Awards 2008
•   Small Business of the Year - Chamber Awards 2008
•   Customer Service Team of the Year (finalist) - National Customer Services Awards 2008

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Postcode Anywhere is a UK-based company best known for its market-leading “what’s your postcode” technology. Its services include route optimisation, international addressing, data cleansing, business information services and lifestyle profiling.