Bad Boy Records' Dawn Richard Signs With VIP Fan Connect For Social Media Endorsements

Oct. 5, 2010 - PRLog -- VIP Fan Connect is excited to announce its new partnership with singer/song writer Dawn Richard of Bad Boy Records for social media sponsorships and endorsements.

“VIP Fan Connect is delighted to have the opportunity to work with Dawn.  She’s a multi-talented recording artist, has a terrific personal brand and significant fan following.  We are thrilled to have her aboard VIP Fan Connect”, said Joseph Rocco, of VIP Fan Connect.

“I am excited to join the VIP Fan Connect social media network and am looking forward to staying connected in every capacity possible with my wonderful fan base”, said Dawn Richard, of Bad Boy records.  

The signing of Dawn Richard denotes that  VIP Fan Connect continues to lead the industry in celebrity representation on social media.

About VIP Fan Connect. VIP Fan Connect is a digital sports & entertainment agency which specializes in representing celebrities on social media. Founded by former members of a sports & entertainment marketing agency, the VIP team has the requisite skills and experience needed to represent high profile celebrities in the new age digital marketing arena that is Social Media. VIP Fan Connect helps celebrities build out their online brand image and fan following through its network and provides a way for businesses to engage a celebrity to promote their brand, products and/or services through social media. The VIP celebrities have large social media followings, significant reach and the ability to interact with large captivated  audiences. For more information on VIP Fan Connect, visit http://www.vipfanconnect.com.

About Dawn Richard. Dawn Richard is a recording artist with Bad Boy records and is currently a member of the music group Dirty Money along with Sean "Diddy" Combs and another singer/songwriter  Kalenna Harper. In 2005, Dawn auditioned for the MTV show Making the Band 3 in Orlando, where she was chosen to compete for a spot in Diddy's future girl-group. After a season of drama, competition, and friendships, Dawn made the band along with Aubrey O'Day, Aundrea Fimbres, Wanita "D.Woods" Woodgette, and Shannon Bex which they named Danity Kane after a female superhero that Dawn created who shares the same name.   Shortly after MTV’s Making theBand 3, the group Danity Kane was signed to Bad Boy Records. Dawn is also the creator and producer of the Danity Kane comic book in collaboration with San Francisco based comic book publisher, EigoMANGA. Issue #1 of the Danity Kane comic book mini-series is  available for sale on www.danitykanecomics.com. For more information on Dawn Richard check out her website at http://www.dawnrichardonline.com/ or become her friend on MySpace at http://www.myspace.com/dawnrichard. You can also follow Dawn on Twitter at http://www.twitter.com/DAWNRICHARD.

About Social Media. Social media is the new age online media for social interaction. Social media endorsements are distinct from traditional media endorsements, such as newspapers, televison, and film in that celebrities have the unique capability to reach and influence large, captivated and targeted audiences in real time. Businesses also refer to social media as consumer-generated media which is becoming driving force behind the marketing campaigns of many large brands and companies worldwide. Social media marketing programs usually center on efforts to create content that attracts attention, generates online conversations, with the encouragement to readers to share it with their social networks. Social Media is “viral” in nature in that messages spread from user to user. By utilizing a celebrity, such messages resonate because they are coming from a trusted source, as opposed to the brand or company itself. Social media has become a platform that is easily accessible to anyone with internet access, opening doors for organizations to increase their brand awareness and facilitate conversations with the customer.

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VIP Fan Connect is a digital sports & entertainment agency which specializes in representing celebrities on social media and provides a way for businesses to engage a celebrity to promote their brand, products and/or services through social media.