Rubberduck and Entel PCS carry out mobile TV over LTE tests in Chile

June 14, 2010 - PRLog -- Rubberduck, a subsidiary of Aspiro AB and provider of streaming mobile TV services, has confirmed that it had partnered with Entel PCS to trial high speed mobile TV over LTE in Chile. The new project is expected to boost the adoption of mobile TV. However, more robust service infrastructure will be needed to achieve this goal.

Gunnar Sælleg, CEO of Aspiro commented on the agreement: “We strongly believe that for mobile TV services to be successful, there are a number of elements in the eco-system that need to be in place – compelling affordable content, better handsets, and an easy to use application. Ultimately, LTE networks will provide the pathway for truly mass market adoption of mobile TV”.

Rubberduck CEO Erling Paulsen added: “To us it is clear that the future of mobile TV is linked with the future of mobile networks, not of broadcast networks. TV technologies have been unable to show the way for this industry, mainly because the technical propositions have hidden costs and other barriers to entry that are prohibitive for the business case.  We therefore believe mobile network operators and broadcasters will be better served investing in high-capacity overlay networks, such as LTE. That’s the way to boost long-term take up of mobile TV”.

Chilean mobile operator, Entel PCS, had performed LTE tests at Universidad de Chile earlier this year where download speeds reached 50Mbps using 20 MHz (10 MHz for the uplink and 10 MHz for the downlink).

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