The Runaway Success Of The iPhone App Has Created The Legend Of The iPhone Millionaire.

"Joel Comm developed iFart, which in its first few weeks earned him over $10,000 a day!"
By: Ian Maskell
Oct. 18, 2009 - PRLog -- One day, Lance Stewart was trying to get out of London's Oxford Circus tube station in a hurry. "I got off the train and suddenly found myself behind a huge crowd of people blocking my way to the exit. I was just an average Joe in the rat race getting frustrated by being stuck behind the crowds."

Then Stewart had a brainwave. What he needed was to get the jump on the crowds by knowing which carriage he should board to arrive at the platform exit. If he somehow knew, for every station platform on the London Underground network, which carriage would arrive at a station next to the platform exit, he would never be stuck behind foot-dragging tourists again.

And then he had an even better idea. He would put all this information into the form of an iPhone application for other commuters. He would sell it to them and quit his job working for Virgin. Only one problem: there are more than 700 platforms at London Underground's 268 stations. "At first I hired somebody to go round the stations compiling the data, but they didn't do a very good job, so I did it myself." He then approached an apps developer with his idea. "I know nothing about creating an app – I didn't even have an iPhone at the time. I just had the content."

After a bit of research, Stewart turned to Ian Maskell.

"The runaway success of the App Store has created the legend of the iPhone millionaire," says Ian Maskell, principal of, a company aiming to make it possible to get your idea into the App Store without technical knowledge and minimal financial outlay.

"Everywhere we went people would say: 'I've got a great idea for an app.' We saw an opportunity to level the playing field and allow anyone the ability to become the next success story, regardless of their ability to program or write code."

So Maskell launched, a website offering the ability to turn great ideas into apps with little or no programming knowledge.

"Tube Exits is just one of an estimated 100,000 apps that will exist by the end of this year" says Maskell. Ilja Laurs, chief executive of GetJar, a leading independent application store, told the MobileBeats conference in San Francisco earlier this month that apps could be bigger than the internet by 2020. Some 65,000 apps are currently available for Apple's iPhones from the corporation's App Store, which marked its first anniversary earlier this summer. But in that year, the apps industry has grown exponentially – "the total number of Apple's App Store downloads recently passed the 1.5bn mark" adds Maskell.

So what are apps exactly? Some are games (such as Who Has The Biggest Brain?, which was played by 25 million people on the internet before being launched as an iPhone app, and its rival The Moron Test), some are silly (one allows you to download the image of a fan on to the screen of your iPhone, the aim being to make you feel cooler), some are edifying (one app consists of an audiobook of Hegel's Lectures on the Philosophy of History, whose text scrolls on the phone's screen as you hear it read aloud). Among the most popular is a now venerable one called iBeer, which transforms your iPhone into the simulation of a beer glass. Tilt it to your mouth and you seem to be drinking beer. There is even a way of seeming to pour virtual beer from one iPhone to another. And they say technology is all about progress.

In the first few months of the App Store, amateur software developers made hundreds of thousands of dollars from apps downloaded by iPhone-owning hipsters with, or so you might think, more money than sense – and far, far too much free time. Kostas Eleftheriou, 25, spent a week developing the iSteam application, allowing iPhone users to scrawl messages on the virtual steamed-up screen of their phone, complete with droplets of condensation and squeaky sound effects – and made $100,000 from sales. Joel Comm developed iFart, which in its first few weeks earned him $10,000 a day. It allowed you to use your iPhone to make farting noises - Classy.

"Clearly there is an awful lot of money to be made from the sale of iPhone applications" says Maskell, "and there appears to be no slow down in demand" he adds. "If anything, growth is set to continue and some speculate that the app store could become bigger than YouTube by this time next year".

If you have a killer idea for a cool iPhone app but have absolutley no idea how to get it into the App Store and making you money, take a look over at iPhone App Freelancer and transform your iPhone application idea from a pipe dream into a reality. is an iPhone application development website connecting "ideas people" with experienced iPhone application developers. For further information please contact us at

Or visit our website at -

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We bring entrepreneurs and businesses together with experienced iPhone application developers in the most cost effective manner possible.
Source:Ian Maskell
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Industry:Iphone, Cellphone, Programming
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