Search Engine Expert Adds LocalAdLink and Top 10 USA to Internet Marketing Mix

June 10, 2009 - PRLog -- Rochester, MI -- Small business consultant and search engine marketing expert Steve McCardell has added LocalAdLink and Top 10 USA to his recommended Internet marketing mix.

The two platforms represent part of a diverse approach that McCardell uses to help clients get found by people looking under various keyword searches or online circumstances. The concept is for a business to be found when it's needed most by a prospective customer.

"I recommend both free and paid positions online, but the paid positions have to offer a lot of bang for the buck," says McCardell. "These two platforms offer a good balance of professional presentation, user features, linking opportunities, and overall value."

More than that, McCardell uses them as a springboard for educating clients on Internet marketing. He even provides his consultations at no additional charge for LocalAdLink clients, because he feels that many people are under-using LocalAdLink due to a lack of understanding about the service, zip codes, copywriting, and search engine marketing in general.

"I work to optimize LocalAdLink investments by offering copywriting, zip code selection, and search engine optimization without charging my clients for these services," says McCardell. "And the more they invest in LocalAdLink, the more I help them with their entire Internet marketing strategy -- again, without charge."

LocalAdLink (http://www.mccardellwrite.com/localadlink.html) is a new Internet directory offering a user-friendly platform for a business to create a listing and add coupons, pictures, videos, and more to introduce people to the business. It then pushes the listing onto the Internet through both natural and paid search engine marketing, including a push through a proprietary suite of websites and online stores.

Top 10 USA (http://www.mccardellwrite.com/top10usa.html) is a new business service that offers custom-made profiles in a Top 10 format. It offers a different type of "push" into the marketplace through both online and offline marketing efforts, including a free press release for each business that's first to get a profile in its field and region. mccardellwrite hosts its own video on the overall value of this service.

For more information, please visit mccardellwrite online at http://www.mccardellwrite.com

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Mccardellwrite is a business writing and marketing service, online since 2001. It is designed to help businesses save money, create more business prospects, and convert a higher percentage of prospects into customers.