New Release - IP2Location.com Geolocation Database for January 2009

Jan. 2, 2009 - PRLog -- IP2Location™ is a database product which gives Web sites the ability to determine the geographical location as well as other information about their visitors.


This is done by taking the IP address of the visitor and querying the database to get information regarding the IP address. By doing so, the information about the country, region, state, city, latitude, longitude, zip code, Internet service provider (ISP), time zone, connection speed, domain name, IDD country code, area code, weather station name and code of the visitor can be determined. The Web sites can then utilize the information obtained to serve localized content, enable server bandwidth balancing, improve click-throughs, increase sales, prevent Internet fraud and much more.


Being able to determine your Web visitor’s origin is very useful to the advertising and marketing industry as they will be able to display specific banners to increase hits rate and ROI, customize marketing messages, redirect visitors to appropriate Web pages, display native language as well as manage digital rights. Meanwhile, e-commerce sites can benefit from the use of IP2Location™ to identify suspicious Internet orders which will allow them to reduce charge-backs, avoid orders from high risk countries, display native currency on order forms and calculate correct tax amount based on the visitor’s locale.


The IP2Location™ database has more than 3 million records to cover all valid IP addresses. It has over 95 percent matching accuracy at the country level. Available from US$49 per year, the database is available for immediate download, bundled with free monthly updates for 12 months. The database is in an easy-to-use ASCII text format and is compatible with major database programs including Microsoft SQL, MySQL, Microsoft Access, Oracle, IBM DB2 and others. A free demo is available online at http://www.ip2location.com.



About IP2Location.com

Founded in 2001, IP2Location.com provides Internet infrastructure intelligence services to online businesses. IP2Location.com’s products provide the geographical location of Web site visitors in real-time, enabling businesses to display localized content, enable bandwidth balancing, improve click-throughs, improve sales, prevent fraud, conduct site analysis and foster regulatory compliance. With over 500 industry leading customers, IP2Location.com is the geolocation market leader. IP2Location.com’s main headquarters is located in Penang, Malaysia, with regional sales office located in Florida, United States.

The company can be reached by fax at +1-941-240-2105, by email at enquiry@ip2location.com, and on the Web at http://www.ip2location.com.

# # #

Hexasoft is a primary Internet research and development company with expertise in software design, implementation, data capture and analysis. We provide the latest geolocation technology and total development capabilities.