Jennings Art Director, David Purvis, Make Environmental Statement with Design

June 10, 2008 - PRLog -- Chapel Hill, N. C.  – A recent poster competition sponsored by the Raleigh Chapter of American Institute of Graphic Designers (AIGA) and Designbox Galley, invited creative minds to put their talents to work designing posters that communicate sustainable practices in everyday life. Artists from throughout the Carolinas participated in the contest entitled “re|THINK Our Environment in the Carolinas” and twenty submissions were chosen for exhibition at Designbox Gallery. David Purvis, an art director at Jennings, the Chapel Hill-based branding and advertising agency, designed one of the winning entries.

David entered the contest on a whim and with the encouragement of one of his co-workers at Jennings. “I thought it would be fun. And I liked the idea of trying to get designers to be more aware of the things they can do environmentally. But I really didn’t know what to expect.” That said, David certainly lives the philosophy that small, local changes can be powerful steps toward sustainability. At Jennings, David started a small carpooling initiative for employees who live in Raleigh and commute to work in Chapel Hill.  “In my day-to-day life, I try to be as green as possible. But I hadn’t equated that to my work as an art director. Now I do. I try to use sustainable resources and I’m selective in the vendors and materials that I choose in order to be as green as possible.”

The twenty winning posters selected by the re|THINK judges are available for viewing and printing at Flickr.com. AIGA Chapters in Charlotte and South Carolina also received a set of posters for display.

About Jennings
Jennings, founded in 1979, specializes in advertising, public relations and brand development for businesses in healthcare, transportation, financial, telecom, and real estate. Using both consumer anthropology and healthy skepticism, Jennings finds the relevant, relatable connection between a person and a product. For more, see http://www.jenningsco.com.

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About Jennings: Jennings, founded in 1979, specializes in advertising, public relations and brand development for businesses in healthcare, transportation, financial, telecom, and real estate. Using both consumer anthropology and healthy skepticism, Jennings finds the relevant, relatable connection between a person and a product. For more, see www.jenningsco.com.