F&I experts Zhanna Spetsialnaya and Max Zanan introduced a new guide for dealership F&I setup

MOSCOW, Russian Federation - Nov. 5, 2025 - PRLog -- The presentation of the book The Complete Guide to F&I took place at the International F&I Forum at the Moscow Book House on Novy Arbat on September 18. The authors of the book are Zhanna Spetsialnaya Deputy General Director for Financial Services at AVTODOM Group and AutoSpetsСenter Group and Max Zanan an F&I expert with over 20 years of experience in the US. The book presentation was supported by the professional literature publisher Koroche, Dealer. The event was a highlight of the autumn.

The financial services and insurance industry combines all insurance and credit products in a single channel. This is an effective tool for increasing company profits, including by keeping dealership service centers busy with repairs from insurance companies and by generating traffic through promotions that stimulate car sales.

The Complete Guide to F&I is a practical guide for dealership specialists and managers. It focuses on tools, approaches and strategies in financial and insurance services. It combines international experience adapted to the Russian market. It can become a reference for managers, directors and dealership owners looking to develop their competencies.

This book is unique in that it was co-authored by leading experts from the US and Russia. Zhanna Spetsialnaya Deputy General Director for Financial Services at AVTODOM Group and AutoSpetsСenter Group has 18 years of experience in the automotive business. Max Zanan is the founder of TDC, an American automotive consulting firm. Max is also known as the author of popular books on the automotive business. Max flew to Moscow from the US specifically to participate in the International Financial F&I Forum.

The authors presented the book and answered questions from the audience during the presentation. A saxophonist's performance and a celebratory dinner, which concluded with a book signing were a pleasant highlight of the evening.

"I shared my experience and knowledge in F&I, accumulated over years of working in the auto business, in this book. I am sincerely pleased that the book has been published now, when the automotive industry is undergoing active transformation. This provides many professionals with the opportunity to increase business profitability by improving the efficiency of their F&I departments", - commented Zhanna Spetsialnaya, Deputy General Director for Financial Services at AVTODOM Group and AutoSpetsСenter Group.

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