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| Bootleggers Cocktail Partners with FasterCapital to Accelerate AR Driven RTD Craft Cocktail GrowthFasterCapital Backs Bootleggers Cocktail to Scale Premium Tech-Enabled Ready to Drink Innovation
By: FaterCapital leveraging FasterCapital's global network, mentorship, and capital raising infrastructure to capitalize on the rapidly growing RTD market opportunity. Startup Solution & Differentiation Bootleggers Cocktail offers "real craft cocktails in a can" combining premium ingredients with cutting premium ingredients with cutting--edge AR and NFTedge AR and NFT-powered packaging. powered packaging. Their lineup features four signature flavors. Beyond exceptional taste, each can unlocks interactive digital art unlocks interactive digital art and experiences via QR codes, creating an engaging, tech-savvy consumer journey. Early traction includes a strong retail presence in Vancouver and sold-out pop-up speakeasy events, validating consumer enthusiasm for their blend of craftsmanship, convenience, and digital innovation. FasterCapital Partnership Value Through the LaunchUp program, Bootleggers Cocktail gains access to FasterCapital's global mentorship, strategic guidance, and capital raising resources tailored for high potential startups. FasterCapital's rigorous selection criteria ensure alignment with startups demonstrating market fit and innovation. This partnership will accelerate Bootleggers' product development, market entry, and scaling efforts, targeting key North American markets including British Columbia, Florida, and California. Executive Quotes Hesham Zreik, Founder and CEO of FasterCapital, "Bootleggers Cocktail exemplifies the future of beverage innovation by seamlessly integrating craft quality with immersive technology. Their unique AR powered packaging and speakeasy inspired brand resonate strongly with today's consumers seeking both authenticity and experience. We are excited to support their journey through our LaunchUp program and help accelerate their expansion across North America." Kam Tabarraee, CEO of Bootleggers Cocktail, "Our partnership with FasterCapital is a pivotal milestone that validates our vision to redefine the RTD cocktail experience. With FasterCapital's resources and expertise, we can scale our innovative AR driven product and exclusive pop up events to new markets, connecting with consumers who crave premium, convenient, and culturally rich beverages." Growth Trajectory & Future Plans Bootleggers Cocktail plans to expand distribution beyond British Columbia into key U.S. markets such as Florida and California by late 2024. Near term priorities include launching seasonal flavor collections, enhancing AR content, and scaling experiential marketing through pop up speakeasy events. The company is actively raising $1 million USD to fuel production capacity, marketing, and technology development. Long term, Bootleggers aims to become a category leader in premium, tech enabled RTD cocktails, driving cultural engagement and innovation in beverage consumption. Media Contact: Rasha Almasri rasha.almasri@ +1 (512) 400-0256 https://bootleggerscocktail.com End
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