Prosh Marketing Launches Prosh IQ Marketing Plan Course for Startups

Marketing Fundamentals, Coaching, and a DIY Marketing Plan Platform
TORONTO - Oct. 20, 2022 - PRLog -- Prosh Marketing is proud to announce the launch of its DIY marketing plan course, Prosh IQ. The course helps startups create their marketing plans through self-guided learning modules created by a seasoned CMO, with 1-1 coaching sessions for purchase as needed.

The marketing course enables new business owners to develop a successful plan with little to no prior marketing experience. Prosh Marketing's research with over 100 early-stage founders and entrepreneurs in North America found that 50% of startups reported they didn't have a marketing plan, and 47% of entrepreneurs created their marketing plans by themselves. In response, the company designed Prosh IQ to support and offer practical advice so entrepreneurs are no longer alone in marketing planning.

"Many startups cannot afford to hire an agency to create their marketing plan, and resources available online can be confusing. We designed Prosh IQ to help startups affordably access a platform they can trust to help create their own marketing plan based on templates and processes I've built from years of marketing planning with startups," said Roshni Wijayasinha, CEO and Founder of Prosh Marketing.

Prosh IQ consists of six learning modules and can be completed in as little as one week. It also provides practical frameworks and templates to aid in the development of your marketing plan, including but not limited to:
  • Vision and Mission Statements
  • Market and Customer Segmentation, Targeting
  • Value Proposition Statement
A premium version of Prosh IQ is also available, providing free access to community events and webinars, six coaching sessions and a complete review of your marketing plan by experienced marketers.

"We used Prosh IQ to create our very first marketing plan. It broke down a huge task into smaller manageable chunks for us. We also used Pro Coaching and our coach asked pointed questions to get to know our company and listened well. Their expertise and knowledge helped us build our own marketing experience and create a marketing plan that we could never create on our own," said Agata Rudd, Co-Founder of Packt.

Interested startups can sign up at

About Prosh Marketing

Prosh Marketing enables CEOs, Startup Founders, and Marketers to maximize their potential with proven marketing leadership that's helped companies attain nine-figure exits and launch over 50 products and brands in worldwide markets. Leveraging 15+ years of experience and a wide network of specialists and fractional CMOs (fCMO), Prosh Marketing services emerging businesses across a variety of industries, including technology, professional services, and retail in both B2B and B2C sectors, and are located across Canada, the United States, Europe, and Australia.

For more information, contact April Allen at

Prosh Marketing
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