Cultureroots Diversity Programs Of Canada Inc.: Why Cultural Identity Is Important

People express cultural identity through self-worth and self-awareness, they are proud in who they are and what they do. They contribute not only to their own well-being, but to the well-being of their family, community, and society.
VANCOUVER, British Columbia - March 22, 2022 - PRLog -- Culture is the essence of any vibrant society, manifested in the ways people tell their stories, celebrate, remember the past, define their choices and see the future. This knowledge helps them determine who they are and allows them to see the world through a cultural prism. Cultural identity refers to identification with a particular group based on various cultural categories, including nationality, ethnicity, race, gender, and religion. Cultural identity influences how people interpret and react to situations, so it is important that people become aware of their own identity in relation to the world around them. Since there is an innate craving to feel a sense of belonging to a group, in stressful situations, people tend to subconsciously revert to whatever behaviours make them feel safe and accepted.

The CULTUREROOTS team believes that using technologies makes it easier to preserve cultural identity, develop a group's social center and hold communities together by engaging people with festivals, fairs, community empowerment, thereby enhancing confidence, civic pride and tolerance. By developing an interactive platform, the CULTUREROOTS startup creates an environment that makes people's communities more inclusive and honouring traditions, where cultural preservation is a lifelong goal, and all individuals achieve their human potential.

About Cultureroots Diversity Programs Of Canada Inc.: CULTUREROOTS web application connects people to support the preservation of rituals established by their ancestors. The goal is to save the cultural differentiation and uniqueness and pass this cultural knowledge and wisdom to the next generation. CULTUREROOTS combines a vast data collection of heritage religions, folklore, traditions, opinions and views on life from a user's country of origin. (

Cultureroots Diversity Programs Of Canada Inc.
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