- Jan. 18, 2021
-- 2020 was an unbelievable year and many businesses found themselves pivoting left and right. How to stay afloat amongst the harsh reality of a worldwide pandemic and racial unjust? It's been daunting but many businesses have pushed through to stay afloat, especially those owned by Black Women. The problem with pushing a new product or existing service along with getting the word out, especially for those businesses owned by local entrepreneurs can be taxing and frustrating;
it was the thought of business owner Yolanda Brunson-Sarrabo. Yolanda had to pivot her own fitness virtual personal training boutique just like a lot businesses. What she found was many in her sector had a range of projects in the works. On a fly she formed a network forum for those businesses to pitch their project free, and within 15 minutes. Pitch Pact is that opportunity that many businesses are not usually provided. Black Women are given the virtual floor to do so. Companies in Fashion, Publishing, Cosmetics, Food, Fitness have the floor. The Pact allows the group to share the event with others to help formulate the word of mouth, that so many businesses seek.
Usually, small businesses have a time getting the word out about their product and service; The plight is even more taxing for small businesses run by Women of Color. Yolanda knew "Essence
" Magazine and those of that spectrum weren't rolling in with offers to hear about her business, so she formed an outlet for those with the same concern a floor to do so.
During Black History Month 2021, Pitch Pact is gearing to shine light to some businesses that are in need of that outlet to radiate during a month that highlights Black heritage.https://www.pitchpact.com