FiDive and OneBreath offer an ocean-friendly Halloween for kids to learn sustainability
The partnership in this Halloween event is unprecedented in Taiwan's diving industry. The combination of an information platform and a wetsuit manufacturer has brought together fresh inputs into the promotion of sustainability. The executive team was wearing OneBreath's Yamamoto Super Stretchy wetsuits, dressing up as the renowned knights from a Japanese popular TV series for teenagers. Appointing themselves as OneBreath Knights 4 Sustainability, each knight held a fish-net-trapped marine creature, such as a green sea turtle, shark, and dolphin, to seek assistance from the crowd in untangling the creatures from the nets and plastics.
Any challenger who achieved the task and identified international eco-friendly symbols, as well as International Universal Recycling Codes, would receive a FiDive4Ocean Lollipop as a reward. Those eco-friendly symbols include the household recycling symbol Energy Star and Forest Stewardship Council. The first step to practicing sustainability in their daily lives could start from purchasing goods with these marks. Halloween is celebrated by most kids for receiving treats without reasons, but the lollipops here are accompanied by a sense of achievement, leaving a memorably sweet savor of helping marine animals on the participants' tongues.
During this global pandemic, the festival may light up people's moods in different levels, but the way that FiDive and OneBreath brought happiness to people is certainly precious because they delivered an important message—in order to live in harmony with earth, we have to care more about the connection between our daily lives and the natural environment, not only the safety of human beings. The screams from the oceans could be expected to be replaced with happiness if the brands continue to commit their hard work on their missions.
For more information, please visit: https://fidive.com or http://www.onebreath.com.tw
FiDive PR Division
Ms. Jenny Tsai