Female Yorkshire Strawberry Farmer Celebrating the Best of British Produce

Dynamic female strawberry grower teams up with celebrity chef to celebrate the best produce Britain has to offer. Annabel Makin-Jones & MasterChef Professionals winner, Laurence Henry have joined forces to promote quality, sustainably grown produce
By: Annabel's Deliciously British
 
 
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Tag:
Food

Industry:
Food

Location:
York - Yorkshire - England

Subject:
Partnerships

YORK, England - July 11, 2019 - PRLog -- With increasing pressure from consumers for low environmental impact, premium quality fresh ingredients, Yorkshire Strawberry grower, Annabel, has been striving to produce sustainable yet excellent quality fruit for the British market from her family farm. Over the past 15 years she has been refining the process to ensure the carbon footprint of the strawberries is as low as possible whilst still providing the best possible berries. The new ecofriendly brand will not only be sold in 100% biodegradeable packaging but the Princes Trust will benefit from the sale of every punnet.

Laurence, an avid strawberry grower himself, has tended an allotment for many years and shares Annabel's passion for the best quality produce the UK has to offer. He will be working on creating delectable dishes using British ingredients for Annabel's Deliciously British customers to try at home. He will also be using the strawberries at all his events over the summer. Laurence says of the partnership "I cannot wait to start incorporating the strawberries into my dishes. Knowing exactly where the fruit comes from gives me huge confidence when serving them to customers. Not only are they of exceptional quality but they are grown in a sustainable manner, an option we had been lacking until now!"

Annabel's Deliciously British strawberries are available to the restaurant trade through selected wholesalers but also accessible to consumers from both Ocado and Booths. Annabel comments "When I developed the brand, I was sure I wanted not only to supply the best professional kitchens but also to consumers, just like my family. Those who hold provenance and sustainability as priorities when shopping for their families."

The fruit has been awarded Red Tractor Assurance, LEAF accreditation and A* BRC certification, all demonstrations of the high standards held at Annabel's farm. As well as running the enterprise, Annabel keeps a close eye on quality to ensure the standards are upheld throughout the growing season.

www.annabelsdeliciouslybritish.co.uk

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