Music Producer AndrÉs Castillo And Atticus Firey Join Forces At Tech-life

LOS ANGELES - Feb. 22, 2019 - PRLog -- Latin Music Icon, Andrés Castillo, announced today he is joining Atticus Firey as a business partner and Chief Innovative Engineer of the Tech-LifeTM consumer electronics brand, alongside the co- founders (and American entrepreneurs) Nick Mazza and Allan Paine. Over the years Andrés Castillo has collaborated on numerous projects for lifestyle brands from Converse, Ray Ban, Oakley, New Era, and Ecko, but this is the first true partnership endeavor.

"We're honored to welcome super-star music producer/artist Andrés Castillo to our global team, headquartered in SanDiego CA.", says CEO Nick Mazza. "The name Tech-Life elegantly encompasses our guiding values. Technology has avital and continually growing role in everyone's life. We've all experienced how it can elevate us to new heights and enable us to achieve more, but all too often technology is distracting or disappointing. So many 'technology' companies distract us with their flashy gimmicks, disappointing us with lack of quality or understanding of our lives."

Tech-Life's award-winning products exist solely to enhance all our lives by starting with a deep understanding of our problems and frustrations and then applying our expertise to create solutions that can withstand our active-adventurous lives. Company motto is: Love to Play & Play Loud! Healthy doses of play time are essential to our growth as humans because it contributes to the cognitive, physical, social, and emotional well-being needed to connect fully with each other. Why wouldn't we do it as loudthat technological innovation allows? Loud and crisp to us means vigorous, relentless, and unapologetic. We know how to makegreat speakers; our speakers help us play. We know you'll love them too, so we say PLAY THEM LOUD!"

Allan Paine, co-founder & president, said "Andrés has sold over 8M albums, has over 50M YouTube views, and has received multiple awards. This foundation of long-lasting success has been curated perfectly for his new role as our product development 'Maestro'. His remarkable ear for music is exactly what we were searching for in our quest to further innovate and to create audio products that not only utilize the next level of technology but provide an auditory experience unlike any other. This massive addition of expertise and talent to our development team brings Tech-Life one step closer to our goal of building the best portable speakers in the world."

Tech-LifeTM specifically appeals to music loving audience, while also pioneering a unique emphasis on the EDM and Housegenres – and believes speakers should enhance your life, just like music does. They should go everywhere you go, work as hard as you do, and then party with you all night long. We are adventurers, through and through, who love the great outdoors. We thrive in the unknown, and we live for thrilling new experiences worldwide. We believe that our true self is our best self.

Atticus Firey, the company's Global Strategy Guru says, "Through our latest partnership with Andrés, and a well-oiled network of celebrity influencers and music royalty, we're quickly being defined as the authentic and relevant brand developing electronic technology 'for DJ's and by DJ's'.

About PM Holdings, Inc. Parent to Tech-LifeTM, a simple yet essential philosophy: Enhance life through innovation and stimulate productivity through functionality. We hail from Sunny San Diego, the craft brewery mecca, with beautiful beaches for miles, where adventurous lifestyles are embraced, and a music scene that just won't quit. Music is at the heart of everyday life most places around the world but especially in America's Finest City. Everyone needs a portable speaker to bring their tunes with themon all their adventures. Before we started, a few types of speakers dominated the market for years but weren't geared for theadventures of life. Portable, Stylish, Durable, Great Sounding speakers reasonably priced didn't exist. So, we made our own.
Information Tech-Life: https://www.tech-life.com
Information Andrés Castillo: https://www.andrescastillo.mx