World Sprint Champion Lion Martinez Joins Shivom Innovation Council

LONDON, BIOT - Feb. 7, 2019 - PRLog -- The M35 100-metre world sprint champion Lion Martinez joined Shivom Innovation Council (SIC) on February 1, 2019. Shivom is a biotechnology data and analysis company optimising the way DNA is shared, secured and analysed. It leverages innovative technologies such as blockchain and machine-learning algorithms to democratise genomics.

Lion joining SIC marks the very first steps of Shivom into building a sport, athletics and wellbeing initiative. The sports initiative will use state-of-the-art genomics and AI algorithms to develop science-based programmes to make people fitter and perform on a higher level. The programme seeks to identify from genetic bases as to what makes an athlete an, in turn, this data into meaningful insight for sports and fitness individuals who are interested in trying innovative and evidence-based training programmes to improve their efficiencies. With his experience in athletics, Lion will play a key role in strategising on the same.

SIC is an internal think tank at Shivom which supports and guides the senior management on the latest technologies, industry trends and strategies. It includes expert scientists, groundbreaking healthcare solution-providers, cybersecurity pioneers and genomics researchers. The council includes the likes of Taavi Roivas, former prime minister of Estonia and Antanas Guoga, a Lithuanian representative at the European Parliament. With Lion coming onboard, Shivom plans to foray into sports and wellbeing soon.

Lion, who in his own words "likes cooking, gaming and toast", has 20 years of experience in marketing, and brand and product management. He professional endeavours include working in various capacities with global companies such as Electronic Arts, Disney, Warner Brothers, Asus and Sony, among several others. Lion is presently the Global Product Manager of e-sport software company Wasder AB.

A former national and European-level athlete, Lion has numerous national gold medals (in 100-metre sprint) in his kitty. He was also the youngest-ever Swedish to have participated in the 2002 European Championships in Munich. Lion holds a 100-metre world championship gold medal (2016) and has numerous records and medals (in 60, 100 and 200-metre sprints) to his credit. Additionally, he has been involved in coaching, public speaking and widespread health issues and initiatives over the past 20 years, engaging with children, youth, adults and senior citizens alike. We believe he will become the torchbearer of the planned sports initiatives at Shivom.

For more information please visit https://shivom.io