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| Spire's CSR activity with SCS beneficiaries at the River SafariBy: Spire Reserch and Consulting Spire Singapore took beneficiaries of the Singapore Children's Society to an excursion to the River Safari at the Singapore Zoo. Children explored wildlife living within the great river eco-systems of the world, from the Mississippi to the Mekong Children watched the alligator gar and the peculiar Mississippi paddlefish. They learnt about the world's most critically endangered wildlife – such as the Chinese alligator and Indian gharial. The River Safari ended on a happy note when the children enjoyed lunch and took part in a quiz about what they had learnt. Spire is immensely proud to support the amazing work of the Singapore Children's Society, our CSR partner. Spire Research and Consulting was established in 2000 to address a gap in the research and consulting industry in global emerging markets. Unlike most agencies that focus on traditional consumer research, our founders saw a profound need for holistic research projects. These projects integrate traditional customer research with knowledge of the broader business eco-system; for instance, competitors, channels, legal and regulatory factors. They support strategic decision-making for market growth and entry. Our studies provide indispensable tools for creating business plans, setting sales quotas, quantifying budgets and investment as well as making product launch decisions. Spire exists to undertake such projects with distinction. https://www.spireresearch.com/ End
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