Beacon Media and Marketing Celebrates Three Years with Social Media Manager Sarah Testen

Sarah Testen, Social Media Manager
Sarah Testen, Social Media Manager
ANCHORAGE, Alaska - Dec. 18, 2018 - PRLog -- Three years ago this month, Beacon Media and Marketing hired Sarah Testen, an arts, media, and communications professional to join their growing team. Today, Testen manages all of the agency's social media services, monitoring digital trends, training in the latest tools, coordinating content creators, and managing all of their client's Facebook advertising campaigns. Since the agency hired Testen, their expertise in Facebook targeting has skyrocketed. It is not unusual for Beacon's Facebook advertising clients to see outstanding increases in reach, engagement, traffic, and conversions.

Testen has the knack for social media engagement that all businesses crave. Her skills in interpersonal and business communication combined with her keen eye for design makes for fun, lighthearted, down-to-earth content that keeps Facebook audiences coming back for more. Testen's ability to engage people on social media is only amplified by her extensive knowledge of Facebook's targeting tools. She knows what to show to who, where, and when to maximize engagement, achieving a demonstrable return on investment for Beacon's clients.

One of Beacon's Facebook advertising clients is Brooklyn Birthing Center, a family-oriented child birthing center located in Brooklyn, New York. Brooklyn Birthing Center was challenged by receiving a low volume of clients to their facility despite being located in a high population density area. Testen ran tailored Facebook advertisements specifically targeting the geographical location around the center. In a matter of months, Brooklyn Birthing Center had seen an uptick in clientele of 34%. They have far exceeded that number today.

Testen loves the opportunity she has at Beacon. "I appreciate the fact that I can continue to grow and learn about the ever-changing world of digital marketing," she says, "I have been able to really blossom from an entry-level position to now overseeing 20+ accounts. I'm constantly looking to improve and grow as the industry grows. My position also aligns perfectly with my desire to expand my knowledge in all areas of life. I love to learn! Marketing for many different industries has allowed me to learn things I never would have before. It has definitely made me a more well-rounded individual."

Beacon Co-Founder and Vice President of Marketing Jennifer Christensen says, "Sarah's exceptional growth and current knowledge is proof of the age in which we are living. Sarah had rapidly progressed in her career at Beacon through her sheer determination and aptitude to learn and excel in targeted Facebook and Instagram advertisements. She delivers excellent results for our clients day in and day out and is constantly learning. Above all that, Sarah is a delight. We are honored to have her as part of our team."

About Beacon Media and Marketing

Beacon Media and Marketing is one of the top digital marketing agencies in Alaska with a proven track record of success, harnessing the power of data and award-winning creative to deliver outstanding results for their clients. Their services include everything from social media marketing to corporate branding to web design. Visit Beacon online at

Jordan Inks

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Location:Anchorage - Alaska - United States
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