Follow on Google News News By Tag Industry News News By Location Country(s) Industry News
Follow on Google News | TrafficStars Reveals Transparent CPMV Pricing Model For Native AdsBy: TrafficStars With CPMV, the impression is only registered when a user sees at least 20% of the ad, resulting in higher CTRs and increased attribution due to view-through conversions. When the ad is registered as viewed, then an impression is recorded. In the case that less than 20% of the ad is not viewed, then the advertiser does not pay for that impression. "Because of the honest nature of Native Ads, we offer the CPMV payment model as standard; a clear and fair way of buying a truly ethical ad format" said Managing Director Peter Rabenseifner. "We have reduced the media buying risk by offering a CPMV model, as you only pay for impressions which are registered as viewed," continued Rabenseifner. "Performance so far for Native Ads has proven a significantly higher CTR in comparison with other traditional banner formats on CPM." The CPMV pricing model is is offered alongside CPC for all Native Ads ad spots in TrafficStars' ever-growing inventory. About TrafficStars TrafficStars is a powerful, self-serve ad network and ad exchange, buying and selling worldwide traffic with OpenRTB protocol capabilities. For more information, visit http://trafficstars.com or send an email to advertising@ End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|