ISHARYA Jewelry Launches Capsule with Swarovski New Jewelry Initiative, Confluence
Confluence, a range of curated capsule designer jewelry collections handpicked Swarovski, encapsulates and appeals to the aesthetic sensibilities of the Indian consumer. Collections range from INR 4,000-15,000 and will be sold at multi-brand designer stores and online throughout India.
ISHARYA is known for its Bollywood glamour fused with California chic aesthetic. For Swarovski Confluence debut capsule, ISHARYA, created Modern Minimalist, a capsule architecturally and geometrically inspired by the cables suspended in the Rajiv Gandhi Bandra Worli Sealink bridge, a symbol of modernity in Mumbai's ever changing cityscape and the iconic Golden Gate bridge in San Francisco, California. The clean silhouettes contrast with sharp edges, balancing surfaces and angles with elevated settings to draw attention to and highlight the Swarovski crystals used.
"We are very honored to be associated with a reputable and international brand like Swarovski. We always try celebrate the beauty of the stones we work with when designing our collections. Our Modern Minimalist capsule for Confluence was designed with that concept in mind, highlighting the beauty of the Swarovski crystals and baroque pearls by using minimal settings." ISHARYA co-founder Radhika Tandon said.
"Our launch collection for Confluence was designed with a modern woman in mind. The Modern Minimalist designs are lightweight and versatile enough to wear alone or stack for a more dramatic or glamorous look, allowing the wearer to decide what she wants to project – subtle or statement," said co-founder Gauri Tandon.
Both Gauri and Radhika have noted a greater cultural understanding and appreciation for quality designer fashion jewelry in India over the past six years. Visit this link to receive notification when ISHARYA's collection for Swarovski Confluence becomes available online. http://info.isharya.com/
ISHARYA is a designer jewelry brand blending modern silhouettes with classic details to create high quality, on-trend collections that are glamorous yet affordable. From dramatic earrings to jewel-encrusted cuffs and bold cocktail rings, each piece fuses a California chic aesthetic with Bollywood glamour.
Founded in 2004 as a passion project between two sister-in-laws, ISHARYA has since developed into a global fashion jewelry brand of 30 team members and operates out of multiple cities - Mumbai, San Jose, Singapore, Dubai and Paris. ISHARYA has been featured in fashion magazines and spotted on A-list celebrities such as Jennifer Lopez and Priyanka Chopra. Collections can be found at fine retailers in over 50 countries, like Harvey Nichols and in India at lifestyle boutiques like Ensemble, Carma and online for shipping worldwide at www.isharya.com and http://india.isharya.com.
Page Updated Last on: Sep 18, 2016