NinaCDN launches a platform specifically for small to medium broadcasters
Recently, NinaCDN launched a new streaming platform called Broadcasters Streaming. As you can guess from the name, it is targeting mostly for broadcasters, however not limited to. Just to give a back story, the founder of NinaCDN had been working for the cutting edge CDN provider previously and had quite a lot of to experience dealing with broadcasters. Interacting with them on a daily basis gave her the idea of what exactly small to medium broadcasters are looking for, what are the key features they need. Putting aside the budget, which is important not only for broadcasters but pretty much everyone out there.
Some of them knew exactly what they were looking for, for example, ABR – adaptive bitrate, so their viewers with low internet speed could watch the content, and the ones who wanted to watch in HD. Some wanted to have recordings so that people who missed important news or events could rewind back and watch. Mostly, all of them wanted device compatibility, so people from mobile, tablets, smart TV's, desktop, set top boxes – doesn't matter, could be able to watch. It is worth mentioning that content is the king, and in order to create good content you need dedication and hard work, even with much effort having a live stream for 24/7 is not as simple as it seems. With that sad, many broadcasters do not have 24/7 stream, that's why they needed a special place for Video on Demand (VOD), where viewers could choose from already recorded videos what to watch.
One thing they all had common, was the desire to deliver their content in high quality, with pleasurable end user experience.
To summarize what are the key features that TV channels need:
1) DVR (Digital Vide Recording)
2) ABR (Adaptive bitrate)
3) VOD (Video on Demand)
There are multiple small to medium broadcasters out there. If you look them up there are also many religious broadcasters, who changed the way they use to deliver their sermons. You will see new channels coming up almost on a daily basis in Roku Channel Store, Amazon, Google Playstore or Apple Store. The rising popularity of people watching remotely urged us to come up with a package that would include all the components mentioned above and in addition, consider the budget. On an average, small to medium broadcasters and religious institutions were willing to pay from $100 to $200 per month. The features we briefly touched, are on the higher end of streaming, however, NinaCDN created and automated solution where they could sign up online, no agreement or contract needed and get the service instantly. They can integrate their stream with applications (if they have it already). The monthly payment for the service is $199 per month.
In case you are not sure what exactly the abbreviations stand for, below they are defined shortly, for further details and questions you can contact the company support team, which is very friendly and always happy to chat with prospects or partners.
1) DVR – Digital Video Recording, allows you record your stream, so if anyone missed any kind of TV show or would like to watch it again, they can simply rewind back on the specific date and time.
1) ABR Adaptive Bitrate - Adaptive Bitrate Streaming detects a user's available bandwidth in real time and calibrates the video stream accordingly to always deliver the best possible picture quality. ABR dynamically shifts bandwidth to higher and lower levels based on availability. In other words, if your viewers are located in an area with low internet speed, they will have the option to decrease the bitrates based on necessity and watch the stream in a sufficient quality, on the needed device. Cell phones and tablets normally have a hard time streaming Ultra HD or 4K streaming so it is recommended to stream lower bitrates. It can be done automatically through the player, or manually where the viewer can choose itself.
2) Video on Demand – these are files that are stored and viewers can choose specifically which content to watch. A prime example of on-demand content is Netflix, where you can choose a movie and watch it, unlike the linear live stream which works the same way as cable, but over the internet.
For more details visit the website - http://www.ninacdn.com/
404 740 7303