One of the best aspects of having a mobile app is real time engagement, says Prismetric

GANDHINAGAR, India - May 19, 2016 - PRLog -- With the advent of advanced app analytics, app owners and marketers can now gain insight into data, or information, they need to engage with their app users in real-time. Today, real-time app analytics is at the core of the data-driven mobile economy.

It helps you learn your users in-app activity, find where they are currently located, who they are and a lot more in real-time.

Prismetric, a premier mobile app development solutions provider, enables its clients to catch the pulse of their mobile app with powerful, flexible and interactive real-time app analytics tools.

Reportedly users spend about 89% of their media time on mobile apps and thus learning about users' behavior on their mobile devices can be of great use to businesses. The analytics provide you with actionable data that help you interact, engage and acquire potential app users effectively.

The app analysis reports help you learn which marketing strategy is actually working and which one isn't, so you can improve app experience to your valued users or customers. There a number of ways businesses, brands or enterprises can benefit of analytical capabilities of their app.

Here are several ways real time engagement through app analytics helps you provide enhanced user experience

• Understanding the users: If you can trace your users' location/demographic and learn how they use your mobile app, you will have better idea of their needs and expectations which will eventually help you serve them more efficiently.
• Tracing app views to learn users' interests: If you can trace the no. of visits and frequency of each screen view of your mobile app, you will get a clue on what the customers like and what are the down-sides of your app they face while communicating with your business/brand. This will help you fix the flaws in your app and make you learn which element of your app needs more attention and innovation in the next upgrades of your app.
• Generating and analyzing events: Analytics let you record every action of users done within your app as an individual event. These events will help you further improve your customer acquisition and conversion strategy. For example, if you are able to see users' previous in-app purchases quickly as user begins browsing the app's catalogue again, you can use those data to push them a notification about product suggestion, recommended picks, etc.
• Reporting crashes and errors: The millennials don't compromise on experience. They will certainly prefer uninstalling the app that is more prone to errors and/or crashes. The analytics tools report you about app errors and let you track their root cause in real-time. This will help you react to the bug more quickly.

Uber, TaskRabbit, Tinder and Airbnb are some best examples of mobile apps that deliver superior user experience with real time engagement. In-app messaging, Push notification and Geolocation based functioning help you ensure that the most relevant message gets delivered to the right consumer at the right time.

Want to set-up real time mobile engagement for your target audience and learn more on how real time app engagement can boost your mobile sales or add to your business profitability? Visit us at https://www.prismetric.com

About Prismetric:
Prismetric ranks amongst the top mobile app development and app marketing companies in India. We aim to help our clients leverage our expertise in designing real time apps with great UX and developing cross-platform functionality that help them provide interactive and quality experience to their potential customers.