Are you ready for Competition?

ATLANTA - Feb. 6, 2016 - PRLog -- It’s hard to imagine the industry becoming even more competitive. However, that’s exactly what’s in the forecast for 2016. Not only is competition fierce from other freight brokerages, but other segments of the shipping industry are eager to step in as well. New transportation management technology is streamlining the entire shipping process, and some shippers are looking for ways to bypass freight brokers altogether. Meanwhile, some carriers are trying to play the part of brokers as well.

Mr. Milton Collier (www.MiltonCollier.com) stated some new players on the scene might change the face of shipping, and the role of freight brokers, even more in 2016. One start-up, Transfix, is earning a lot of attention for bringing an automated approach, similar to Uber, to transportation shipping.

With the advent of this new technology, freight brokers will be under more pressure than ever in 2016. Your brokerage can rise to the challenge, however. Use transportation management software, and automate your process, in order to increase your efficiency and make more thoughtful choices about which carriers you match with shipments. The rise of Transfix is putting more attention on wasted miles, by using their automated maps to match shipments with the closest trucks in order to reduce driving distances.

In the end, the best freight brokers will use these new tech solutions to their advantage. A great freight broker can deliver the same services that an automated system can, but the best automated services can’t offer the human touch of a great freight broker. Maximize your efficiency, while cultivating the strong business relationships that make your brokerage indispensable.

A Year of Growth, in Spending and Shipping in 2016, despite some of the new challenges that freight brokers face, Mr. Milton Collier stated 2016 is likely to be a strong year for freight, and the economy as a whole. Fuel prices are low, and likely to stay that way for much of the year. This is stimulating growth at every link of the supply chain, from manufacturers to consumers, who all have more spending power.

Meanwhile, as consumers shop more, they’re also shopping more online. This means more shipping all over the country, and companies will increasingly hustle to bring quality goods and fast delivery to their customers.

Visitors can learn more about Collier and Associates by visiting www.MiltonCollier.net.

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