Soundview to Publish Summary of Content Inc. by Joe Pulizzi

PHILADELPHIA - Dec. 14, 2015 - PRLog -- Soundview to Publish Summary of Content Inc. by Joe Pulizzi

Soundview Executive Book Summaries has chosen Content Inc. by Joe Pulizzi as one of the 30 best business books of 2015. Soundview summaries are easily accessible from your computer, tablet or smartphone.

Joe Pulizzi, founder of several startups, reverse-engineers the traditional entrepreneurial model for success by shifting focus from first creating a product to getting customers first and then developing products. The revelation is once a loyal audience is built, the people can be sold almost anything. Six steps provide the framework for visualizing, launching and monetizing a business. Learn more at http://summary.com/book-summaries/_/Content-Inc/

Joe Pulizzi is an entrepreneur, speaker, author, podcaster, father and lover of all things orange. He's the founder of multiple startups, including the Content Marketing Institute (CMI), the leading content marketing educational resource for enterprise brands, recognized as the fastest growing business media company by Inc. magazine in 2014.

Joe is the winner of the 2014 John Caldwell Lifetime Achievement Award from the Content Council. Joe's third book, Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less was named one of "Five Must Read Business Books of the Year" by Fortune Magazine. His fourth book, Content Inc., will be released in September 2015. Joe has also co-authored two other books, Get Content Get Customers and Managing Content Marketing. Joe has spoken at more than 400 locations in 14 countries advancing the practice of content marketing. He's delivered keynote speeches for events and organizations including SXSW, NAMM, Fortune Magazine's Leadership Summit, Oracle Eloqua, DuPont, SAP, HP and Dell.

About Soundview Executive Book Summaries

Founded in 1978, Soundview pioneered the concept of distilling the key points and ideas of full-length business books into condensed text and audio summaries, helping readers maximize their time and business intelligence. They have continued to enhance the summary content with author interviews, interactive author webinars, and video interviews with executives. Soundview’s 100,000+ subscribers worldwide include CEOs, government leaders, entrepreneurs, business consultants, academics, and students. Soundview is a part of the Philadelphia, Pa.-based Concentrated Knowledge Corporation. Visit http://www.summary.com/subscription/ for more information about Soundview Executive Book Summaries.