Follow on Google News News By Tag Industry News News By Location Country(s) Industry News
Follow on Google News | Keywest Technology Publishes Content Guide To Help Jump-Start Digital Signage BeginnersKeywest Technology combines over 20 years of collective digital signage know-how in an all-new content guide that is written to help novice users get off to a solid start.
According to the company president, Nick Nichols, the guide is intended to provide the essential keys to ‘jump start’ or unlock digital content planning, which he said is the foundation for a content strategy. When asked why a content strategy is important, Nichols explained, “It’s easy to treat a digital sign like a billboard, which becomes just another place to throw up information. This kind of approach does not typically win viewers. Our content guide offers a logical path to getting communication results that have a return on objectives.” The guide doesn’t concern itself with specific graphic arts information, which is readily available in many published books, online courses, and is a standard curriculum in most schools. Instead, the guide offers key advantages, tips, and strategies to more effectively communicate using digital signs. Key topics include: · Why Content Is Important · Why Sticky Content Matters To Your Audience · Why Content Engagement Matters If You’re a Marketer · Ten Content Tactics For Managers · Digital Signage Content Strategies · Digital Signage Deployment Strategies · Why Digital Signage Placement Matters. Regardless if you are a digital signage wannabe or a novice user, Keywest Technology aims to jump-start the skills of communication enthusiasts by offering expert digital signage advice free of charge. The guide is available immediately on the company’s website (www.KeywestTechnology.com) About Keywest Technology Keywest Technology is an authentic developer of digital signage technology and a full-service provider offering solutions from simple playback to large multi-sign and interactive networks. Keywest builds systems with a holistic approach that includes key software technologies, creative design, system design, and comprehensive network-managed services. Based in Lenexa, Kansas, the company is dedicated to making business communication as enjoyable as a day at the beach. For more information, visit www.KeywestTechnology.com. End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|