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Follow on Google News | DMI and Addison Lee Launch Apple Watch App to Make Ordering a Car Service as Simple as Three ClicksLeading London Business-Class Car Service Combines the Latest Technologies with Traditional Customer Service Values
Addison Lee and DMI have been working together for the last couple of years on Addison Lee’s mobile apps, which are available in both iOS and Google Play stores. DMI provides its clients with the expertise they need to help them identify and incorporate the latest mobile technologies to better serve their customers. · Booking a London cab in three clicks – Addison Lee knows that 82 percent of its clients’ journeys are simple ones, meaning picking up a client and transporting them to a frequent location. By providing them with an intuitive app, its customers enjoy a fast, easy way to book a car in as little as three clicks, and with hundreds of thousands of bookings originating from its iOS app each month, the company anticipates its Apple Watch app will be well-received by its client base. · Addison Lee and DMI bring popular app to clients’ wrists – Consumers are able to enjoy the power of their Apple Watch through this convenient, easy-to-use app. Features include: o Know the price before you travel o Track the driver arriving o Intuitive interface and use of GPS to make booking quicker and easier o Stores your favorite addresses for simpler frequent journeys and “Take Me Home” bookings Peter Boucher, chief commercial officer, Addison Lee, said: “Following the global expansion of our business in New York earlier this year, we wanted to create an updated mobile app that would benefit not only our European-based customers, but also our increasing number of busy, on-the-go clients across the Atlantic. The new version of the app, together with the version for the Apple Watch, will aim to provide our passengers with an even greater user experience.” Magnus Jern, president of mobile application solutions division, DMI, said: “Mobility is a constantly changing landscape, and our job is to assist our clients to achieve the greatest user engagement, regardless of the platform. With over 250+ mobile applications and websites delivered in the past year, our teams are focused on usability testing, quality assurance and an agile development process to help our customers achieve a successful mobile-first approach.” About Addison Lee: Addison Lee is a London-based business class car service. The company was founded in 1975 with the belief that taxis and minicabs could be done better. By combining the latest technologies with traditional customer service values, it disrupted the industry (before disrupting industries had even become a thing). With offices in 350 cities worldwide, Addison Lee’s iconic black cars have been on the road ever since, transporting over 10 million passengers a year in London alone. Visit www.addisonlee.com to learn more. About DMI: DMI, the world’s first end-to-end mobility company, combines all the skills and services necessary to deliver mobile enterprise solutions. Built to reinvent business through mobility, DMI has expertise in mobile strategy (http://dminc.com/ -- PR Contacts: Kim Dearborn Nadel Phelan, Inc. 831-440-2407 kim@nadelphelan.com Alika Nagpaul DMI 240-200-5852 anagpaul@dminc.com End
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