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Follow on Google News | ![]() New lead generating technology for print and display advertisingThe print industry is estimated to be over $600 billion in 2015. Technology like QR Codes or image recognition can provide redirection from print to digital, often coined O2O, offline to online. But that is where the service ends.
By: GLIIF Every scan of a GLIIF is a new lead thats added to a brands private network of mobile users. A GLIIF is a brand logo surrounded by a unique constellation of stars. When placed in print or displayed and scanned by a mobile user a redirection to digital marketing collateral takes place. The destination URL can be updated on our web platform anytime. In addition, the mobile user is indexed on our platform under the brands account so that the brand can communicate directly to all mobile users who have scanned their GLIIF's. This can be discounts, event announcements, our product launches. Anything the brand wants to share with their private network. Our logo distribution places the logo in each GLIIF, shows up in the history section of the mobile app, if the URL is shared by the mobile user the logo is sent out, it also is displayed in the Tending section of the mobile app and when messages are received by the mobile user from the brand the logo is displayed. Pricing for campaign is amazingly low. For $69.95/mo a brand receives a logo insert, 10 separate marketing GLIIFs, unlimited scans, unlimited messaging and full analytics. End
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