SMB Dallas, April 30, 2015 – Heather Nichols to Speak on How To Get In Your Customer’s Head

DALLAS - April 23, 2015 - PRLog -- Social Media Breakfast Dallas (SMB Dallas (http://www.socialmediabreakfastdallas.com)) welcomes Heather Nichols to speak at upcoming meeting Thursday, April 30, 2015.  Heather is founder of The Biz Fizz, the marketing strategy company, helping her customers make more money in less time.  Click here to register on Eventbrite (http://www.eventbrite.com/e/how-to-get-in-your-customers-head-tickets-16461338306).

What if our Social Media Marketing communicated in a way that people cannot wait to do business with us?
•   What do people want?
•   How can we offer our services in such a way that our potential customer thinks we are speaking directly to them?
•   Imagine how much faster people will line up to do business with you if you know exactly what they want?

The strategies Heather will be sharing with us has earned one of her clients a 600% increase in web traffic and doubled another's email open rate. Find out how to get in your customer's head!

Nichols says “Sometimes when we are communicating in our marketing, our customers really have no idea of what we are talking about, there is an extreme disconnect.  And we don’t even know it many times.  We feel that here’s what we have to say, and the customer is saying what?  It all comes down to how are we communicating to our customers.  Are we thinking like them, are we experiencing our brand with them in mind?  Come find out how to get into your customer’s head at SMB Dallas.”

The attendees of SMB Dallas meetings are an incredibly knowledgeable group. It is a great place to learn from one another, and make some new contacts along the way.  It's the ultimate Social Media CrowdSource! See you there!

Social Media is changing as fast as it is growing. The challenges marketers face are compounded by the increasing number of channels, and devices, that keep growing. As marketers, it can be daunting to ensure your marketing plan has the most meaningful message presented on the most contextually relevant channels, and to generate adequate reach, gain actionable insights, and ensure the highest possible ROI for your brand.

MEETING INFO & AGENDA
Where: 
Offices of Freeman+Leonard / BravoTECH, Heritage Square I,
4835 LBJ Freeway, 10th floor, Dallas, TX
Agenda: Coffee and networking follwed by the presentation

Cathy D Claterbaugh, Founder and President of c12 Concepts (http://www.c12concepts.net) and SMB Dallas Board Member says, "Heather has an energy that is contagious.  Coupled with her knowledge and experience in marketing, from conception to execution, she has become an industry leader in social media.  I personally am excited to learn from her and hear what she says about getting inside the customer’s head.”

To see a preview of Nichols, visit https://www.youtube.com/watch?v=0tsAbllTbxo


SMB Dallas social media includes LinkedIn (http://www.linkedin.com/groups?gid=3109448&trk=my_groups-b-grp-v), Twitter (https://twitter.com/SMBdallas), Facebook (https://www.facebook.com/groups/smbdallas/), and Google+ (https://plus.google.com/communities/112992110532216757967).  Please join us and share your experiences and share with others too.



About SMB Dallas

SMB Dallas was formed May 5, 2010 for businesses and individuals primarily involved in B2B, to network, learn, and showcase their interests in various uses of social media. From a business owner who utilizes social media to promote and grow their business, to the media expert or the new beginner, SMB Dallas is an organization of 800 members coming together to share, teach and learn.  SMB’s roots started in “The Big 3” in social medias – LinkedIn, Facebook and Twitter, and has constantly expanded topics to more social media platforms strategic approaches, tools and many more.  The program format varies from showcasing various keynote speakers, “Hot Topic” panel discussions and roundtable “Burning Question” format, so all have an opportunity to participate and grow in knowledge.  Meeting the last Thursday of each month, SMB Dallas members gather to share experiences, successes and engage with each other on a variety of different topics in and around the social media sphere.  For more information please visit https://socialmediabreakfastdallas.com.