Everything Elite on Setting and Achieving 2015 Goals

DAYTON, Ohio - Jan. 19, 2015 - PRLog -- As 2014 comes to a close, the leaders at Everything Elite are hard at work recapping their goals for the year and identifying even loftier ambitions for 2015. As Jena, the firm’s director of operations, commented, “We treat the goals we set as extensions of our company mission, and we always strive to align our ambitions with what’s best for our customers, our clients, and our executives. Our firm is poised to make 2015 a year to remember, with lofty goals already being put in place.”

When setting goals, the firm begins by distinguishing long-term aims from short-term objectives. Long-term goals should have a timeline of about three to five years and should reflect a company’s reason for being. As Jena added, “When long-term vision aligns with an organization’s overall mission, there’s so much more energy behind it. Team members are much more invested in future goals when they feel like natural extensions of a company’s philosophy.”

“Long-term goals need to be positioned as something larger, so we tend to look at them as initiatives,” stated Jena. “This helps them stand out a bit from our day-to-day objectives and smaller-scale pursuits.” Along with labeling these distant goals as initiatives, the firm’s leaders also recognize how quickly these forward-looking goals can shift. Changes in the industry or economy can force re-evaluation of long-range objectives, and the firm’s leaders prepare for these shifts by infusing each goal with some level of flexibility.

The company’s leadership team understands that short-term objectives need to be on a narrower timeline and be tied into long-term goals. As Jena explained, “We always try to relate our long-term goals to what we can do on a daily basis. If we want to increase revenues by a certain amount in a year, we figure out how many new orders or customers per day we need to achieve.”

Everything Elite’s Director on the Importance of Specificity in Goal Setting

In order to help their associates realize the firm’s goals, the leadership team focuses on a few distinct strategies. “First off, we really examine our motivation,” stated the director. “We want to be sure that every member of the team knows the reasons for pursuing the goal and understands how many people will benefit from achieving it.”

“We also impose strict completion dates on our goals,” Jena continued. “I think an objective is much more likely to be reached if there is a day circled on a calendar. It helps everyone focus their energies and keeps motivation steady. As that date closes in, there’s always a sense of shared excitement around the office, and everyone kicks it into a higher gear.”

Everything Elite’s Leaders Have Lofty Goals for 2015

Client growth and customer engagement are the main points of emphasis for Everything Elite’s leaders, and 2015 is a promising year for everyone in the firm’s orbit. As Jena commented, “We are looking forward to opening new locations and impacting more people through our work in 2015. All of our clients can count on receiving enhanced customer reach and more business in the coming year.” Through their emphasis on setting and achieving ambitious goals, the firm continues to build its reputation as a dynamic industry leader.

About Everything Elite

Everything Elite is a results-oriented provider of dynamic promotional campaigns designed for the modern marketplace. Their team of branding specialists is equipped with all the skills and knowledge necessary to reach targeted customers and build lasting brand loyalty. Through customized advertising campaigns backed by in-depth market research, Everything Elite forges mutually-beneficial relationships between companies and the public. These relationships result in boosted profitability and enhanced market presence for the firm’s diverse clients. Everything Elite looks forward to a bright future as a dynamic and innovative leader in the marketing and consulting services industry.