Kexxel Group: Fusion Marketing Masterclass at its best by Lon Safko in Asia and Middle East

BANGSAR, Malaysia - May 13, 2014 - PRLog -- Kuala Lumpur, Singapore, Dubai and Shanghai- Lon Safko, the famous author captured the attention of the crowd with his knowledge and skills in fusing traditional marketing together with digital marketing.

The two day session was filled with communication and laughter. The crowd was divided into groups and took part in solving real life marketing practices. The attendees also did small presentations and brainstormed ideas which would be integrated in their real life work marketing campaigns. Lon exchanged ideas and opinions while answering the questions from the crowd.

Take-a-ways from some of the attendees:

“The trainer is very knowledgeable about digital marketing and he is the highlight of the event. Kexxel is very good in bringing good speakers.The methods of social media used for marketing is quite useful, it’s something I can definitely apply to my daily work, which is marketing. This session helps me understand more about social media, which can help me plan strategies to reach out to target markets. This course is very good, the speaker is very knowledgeable, and he gives a lot of examples, scenarios and how it works in social media marketing. Kexxel is good and managed to bring in a professional, knowledgeable speaker.”
Lee Kar Fui – Assistant Vice President, Etiqa Insurance & Takaful

"Lon is a very knowledgeable expert in this area! This topic contains comprehensive coverage and is worthwhile attending. Kexxel is very professional."
Cassie Dong – Senior Manager, Singapore Management University

“The trainer is an expert and a good presentor. It was a fruitful session.
Parween Ali Pairoozi – Head of Sales & Marketing, Eskan Bank

“Lon is a very engaging speaker with in depth knowledge on marketing, which is very informative with key takeaways that could be applied in an organization. The main strength of the event is the engaging environment brought by the speaker. The organization of the event is good, from registration, to the program flow and course materials.I had fun!  It is a good session. What Lon taught us has opened my eyes as there are marketing tools I have never even thought of, there are so many tools that I can use for my campaign. This session helps trigger my creativity to think about marketing campaigns and activities, I’ve learned that there are more tools I can use, and to think outside the box. I think people should give this a shot, it is very informative and up to date. It’s really about the latest technology and it’s really worth the time. Lon is great, the way he interacts with the class is very engaging and fun. The organizing, the arrangements and the flow of the event is great! We absorbed everything on the first day, and applied what we have absorbed on the second day.”
Siti Lidya Elani Meor – Marketing Executive, Petronas Dagangan

"Lon is excellent and very knowledgeable about social media. The speaker and organizer are the main strengths of this event. Kexxel organized the event well, very friendly staff."
Mazin Al-Raisi –Head of Marketing, Bank Sohar

For further information regarding the event, kindly visit our Facebook page:
[FACEBOOK : FUSION MARKETING MASTERCLASS @ KUALA LUMPUR] (https://www.facebook.com/media/set/?set=a.791766910833579...)

[FACEBOOK : FUSION MARKETING MASTERCLASS @ SINGAPORE] (https://www.facebook.com/media/set/?set=a.794303590579911...)

[FACEBOOK : FUSION MARKETING MASTERCLASS @ DUBAI] (https://www.facebook.com/media/set/?set=a.793386824004921...)

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If you have any inquiries on our next session, drop us an email at eliza.yeo@kexxel.com and we will definitely get back to you! Look out for our 3+1 packages and early bird promotions!

Have more than 15 delegates and would be keen to conduct an In House Training in your own company? Buzz us at iht@kexxel.com and we will endeavor to ensure that your specific needs are met! Book now and save up to 50% on the whole cost of the event!

Kexxel Group is a leading business intelligence company providing top level business learning & strategic networking platforms to Fortune 1000 & Blue chip companies in Asia, Africa & Middle East Region, through International Business Conferences, Hospitality Management, Corporate Trainings, In House Trainings & International Exhibitions.

For Immediate Release:
Contact:
Eliza Yeo
Project Manager International Events
Kexxel Group
T: +603 2282 1688
Fax: +603 2283 5088
E:  eliza.yeo@kexxel.com