Asian Pharma major selects FieldMax for automating its sales and distributions operations

Pharmaceutical major with revenues of over USD 40 million selects FieldMax for automating its sales and distributions operations
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* Sfa
* Mobile
* Automation
* Order

* Software
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* Trivandrum - Kerala - India

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TRIVANDRUM, India - June 13, 2014 - PRLog -- A pharmaceutical major with revenues of over USD 40 million has chosen FieldMax for automating its sales and distributions operations of its Nutraceuticals division. The client has 9 world-class pharmaceutical production facilities and manufactures a large range of pharmaceuticals as well as diagnostics, herbal products, skin care products and other OTC products. The client started its operation in 2008 and plans to grow its market reach aggressively by introducing innovative healthcare products and expanding its market presence and reach. FieldMax was chosen by the client to support this initiative, by automating primary and secondary sales process through its vast network of distributors and retailers.

FieldMax will enable the field sales personnel of the client to perform field activities directly on the mobile application. Android based FieldMax Mobile application, which is loaded on smartphones/ tablets of sales personnel, will help manage key field activities such as take sales orders, input collection details, collect product placement information, gather competitor intelligence, create expense reports, etc. As the application can communicate with the backend server over the internet, data captured using the mobile application is updated in real time. The data collected by sales personnel across different regions are automatically consolidated and made available to the authorized users (from delivery, finance, production, marketing, sales and management teams) at the client headquarters using web based FieldMax Office application.

Once deployed, the FieldMax application will help the client bring substantial improvement in order to delivery times. This will result in faster product delivery and improved invoice cycles. Another key advantage is that the sales and marketing team would be able to get in-depth reports on sales performance with minimal manual intervention. The dashboards and analytical reports provided by the solution enable easy slicing and dicing of the data and make quick decisions to improve sales.

About FieldMax:
FieldMax ( is the flagship Enterprise Mobility Solution signed up by over 100 manufacturers and distributors to automate their field sales and distribution operations while servicing thousands of retailers. FieldMax facilitates a combined 523,000 retailer visits per month across two continents. FieldMax customers have reported an average of 12% reduction in field operations costs; an average of 20% increase in retailer coverage per day per salesperson which resulted in 5% to 8% increase in order booking per working day per salesperson. NASSCOM and Frost and Sullivan has rated FieldMax as an Exemplar in its Product Excellence Matrix for enterprise mobility in 2014.

About Experion Technologies:
Experion Technologies ( is an Enterprise Solutions company and ranked among the fastest growing companies in Asia (Red Herring Top 100 Asia finalist in 2013). A Samsung Silver Partner in Enterprise Mobility Solutions, Experion has implemented FieldMax for over 100 customers and also delivered over 200 mobile and web apps to small, medium and large Enterprises across Asia, US, Europe, Middle East and Africa.

Experion Technologies
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Tags:Sfa, Mobile, Automation, Order
Industry:Software, Technology
Location:Trivandrum - Kerala - India
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