Asia's leading lighting solutions company signs up for Experion's Enterprise Mobility Solution

One of Asia's leading lighting solutions company deploys FieldMax to automate its sales and distribution channel spread across 200,000+ retail outlets and 600+ distributors
TRIVANDRUM, India - June 24, 2014 - PRLog -- One of Asia's leading lighting solutions company has signed the contract to deploy Experion's Enterprise Mobility Solution - FieldMax - for automating its sales and distribution processes. Subsidiary of a US based diversified business group, the client has a major presence in consumer and professional lighting segments across emerging markets in Asia. The client caters to its end customers through 200,000 retail outlets through a network of over 600 distributors.

The client's sales personnel visits retail outlets and distributors based on sales territories and preset beat cycles. Sales orders collected from the field were communicated to the operations team manually. This resulted in lack of accurate and up-to-date data being available for different functional divisions of the client for tracking market demand. The primary objective of deploying FieldMax is to streamline field business process and enhance visibility of sales all stakeholders within the client organization.

FieldMax Mobile, the Android based mobile application, enables the field sales staff to quickly put together an order, save it, review it at a later time for discussion or modification and instantly confirm the order with signatures and printing. This enhances the overall productivity of the sales staff and gives the confidence to professionally execute their daily sales activities. By using FieldMax, sales staff can gain more knowledge from the field and feed the business intelligence pipeline with time critical information such as customer stock levels, competitor pricing, changes in customer profiles or product requirements to help the forecasting and analysis processes. Sales staff can also take returns, collect payments and conduct field surveys to gain ground level information for management decision making and business support.

The data collected from field sales staff across various retail outlets and sales territories can be accessed by other stakeholders within the client organization using web based FieldMax Office application. Rich dashboards and interactive reports available in the application can be used to quickly analyse sales performance across product lines/ sales regions and make informed management decisions. This facilitates greater understanding of the sales performance at various touch points, deliver superior customer value and forge stronger customer relationships by increasing speed of response.

About FieldMax:
FieldMax ( is the flagship Enterprise Mobility Solution signed up by over 100 manufacturers and distributors to automate their field sales and distribution operations while servicing thousands of retailers. FieldMax facilitates a combined 523,000 retailer visits per month across two continents. FieldMax customers have reported an average of 12% reduction in field operations costs; an average of 20% increase in retailer coverage per day per salesperson which resulted in 5% to 8% increase in order booking per working day per salesperson. NASSCOM and Frost and Sullivan has rated FieldMax as an Exemplar in its Product Excellence Matrix for enterprise mobility in 2014.

About Experion Technologies:
Experion Technologies ( is an Enterprise Solutions company and ranked among the fastest growing companies in Asia (Red Herring Top 100 Asia finalist in 2013). A Samsung Silver Partner in Enterprise Mobility Solutions, Experion has implemented FieldMax for over 100 customers and also delivered over 200 mobile and web apps to small, medium and large Enterprises across Asia, US, Europe, Middle East and Africa.

Experion Technologies
Posted By:*** Email Verified
Tags:mobile SFA, Sales Force Automation, Distributor Management, Mobile Order Management, Distribution Management
Industry:Software, Technology
Location:Trivandrum - Kerala - India
Account Email Address Verified     Account Phone Number Verified     Disclaimer     Report Abuse
Experion Technologies News
Most Viewed
Daily News

Like PRLog?
Click to Share