Bubbleye launches on Google Play: Making app discovery easy

Feb. 18, 2014 - PRLog -- Beijing, February 18th 2014. Bubbleye, launching this week on Google Play, aims to transform the way consumers discover mobile games.

Consumers are bombarded by thousands of new games every day but struggle to find high quality apps that match their unique needs and tastes. Bubbleye lets consumers sit back and, in the blink of an eye, browse animated screenshots of games that ‘bubble up’ from the depths of the app stores.

Bubbleye’s personalized recommendations improve over time as consumers provide implicit and explicit feedback. Employing several Artificial Intelligence (AI) algorithms, Bubbleye works in a virtuous circle to match individuals with the games that suit them best.

Pushing beyond standard definitions of genres and sub-genres, Bubbleye leverages a deep understanding of apps and consumers’ preferences, recommending games based on affinity and overall quality.

Bubbleye’s edge is two fold: an intuitive engine that achieves a far deeper understanding of apps’ attributes and consumers’ tastes than existing offerings; and a unique method of assessing game quality based on a range of variables going far beyond the simple metric of downloads.

Bubbleye is a product of Swift Giant, an international team of developers based in Beijing, China, with many years of experience in developing web-based matching engines and producing mobile games. CEO Stefano Roncari commented: “Developers work hard to develop excellent games, but struggle to publicize them because apps are typically promoted based solely on their existing popularity. Bubbleye empowers consumers with a fun tool to explore the expanding ocean of mobile content so they can find its hidden treasures”.

Bubbleye is not an independent app store, it is a sleek Android app designed solely to understand a consumer’s unique tastes to then recommend the best games, which can be downloaded via the app store.

Features include: a toggle switch to receive advice on either free or paid apps; suggestions of “similar games” starting from a given title; view which friends are more likely to enjoy certain games, and recommend to them; semantic search for abstract “qualities” beyond standard in-text keywords; family-friendly with exclusion of all adult-themed content and aggregated user reviews from several app stores.

Bubbleye is available for free on Google Play (https://play.google.com/store/apps/details?id=com.swiftgi...), starting today. Versions for other operating systems are coming soon.

For more information, visit us at http://bubbleye.com or contact bubbles@bubbleye.com