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11Giraffes® Expands Offering to Include Touchscreen Interactive Digital Signage
11Giraffes Interactive merges traditional digital signage with touchscreen interactivity, providing large brands with a scalable, cost-effective and customer-engaging in-store media solution.
11Giraffes Interactive allows large brands to control agency and partner content remotely via the 11Giraffes digital media platform. Playback and touchscreen activity is logged, providing analytics regarding viewer engagement and content effectiveness. This reporting, coupled with the remote monitoring features available within the existing 11Giraffes digital media platform, provides brands with the tools necessary for determining return on investment and continuous content strategy improvement.
The 11Giraffes Interactive software was designed with the input of two national retail brands to be used both in addition to, and as an aid for, their existing in-store sales teams. It is designed for use with the Outform™ iDISPLAY™ Tablet devices, and is offered on commercial tablets ranging in screen size from 7” to nearly 22”, or on larger touchscreen monitors.
“Existing interactive digital signage solutions require large capital expense investments due to the fact that they are usually custom-built for each application. With 11Giraffes Interactive, we provide a platform that can be made applicable to customer facing environments ranging from retail to restaurant to healthcare.”
Headquartered in Charlotte, NC, 11Giraffes provides a scalable, affordable and innovative software-as-