Sirene Returns For Autumn Winter With Bold Evolution In Style

With the launch of the Sirène Collection in 2012, Scandale set new standards for modern shapewear, illuminating the many facets of a modern woman – sensual, playful, at ease and in control, infusing every moment of the day with beauty.
 
July 12, 2013 - PRLog -- The stunning debut of Sirène marked the rebirth of this iconic brand. Sirène now returns for Autumn Winter 2013, retaining all of the elegance and charm of its first collection expanded with new exquisite shapes and colours that allow women to discover their perfect ‘S’ curve silhouette – the ideal shape to define and enhance the bust, waist and hip proportions.

Sirène collection for Autumn Winter 2013 presents an evolution in style with a versatile selection that has expanded to include the open front body suit, the natural bra, and long leg pants. Continuing to evolve it’s unique style by numbers system, this season Scandale No.11 and Scandale No. 12 have been added to the growing number of shapewear essentials that match every mood and occasion. No.11 is the seductively elegant enhancing bra to boost cleavage and Scandale No. 12, the waspie to flatter the waistline. This season, the Sirène Collection boasts a sophisticated array of shapes that coordinate across the collection for complete style and control.

Following on from the addition of the romantic white swan to the Sirène colour palette, ruby red is introduced for Autumn Winter 2013. Always a signature colour of the Scandale brand, red is the colour of love and passion, a hint of seduction that adds an element of drama to this flawless collection.

The Sirène collection for Autumn Winter 2013 is tailored to comfort and flatter the body for both effortless everyday wear and evening elegance, enhancing that radiant inner confidence so emblematic of the Scandale woman.

Sizing & Pricing

UK Price Range: £30.00-£60.00

Size Range: 32A- DD ; 34/36A- F ; 38B-F

S, M, L, XL, XXL

About Scandale: The brand that named itself

In 1932, Scandale’s founder Robert Perrier was manufacturing corsetry and hosiery in a small factory in France when, inspired by the new fabric introduced to him by a visiting salesman, he replaced the traditional laced-up restrictions of the day and created a girdle that was so delicate and so light to the touch that when his assistant saw it she exclaimed “C’est un scandale!” (It’s a scandal!).
Combining elegant, timeless French beauty with the sophistication and knowledge of its creator and his company, Scandale has a rich heritage that few can match.

As the fashions evolved from the 1930s to the modern day, Scandale continued to meet the needs and desires of women, for the last 80 years bringing modernity and innovation to each new decade.

All Press Enquiries:

 Alina        T 020 7940 7185     e: alina@brandnation.co.uk    

Charlotte   T 020 7940 7187     e: charlotte@brandnation.co.uk
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