17th Annual ABFF's World Premier Robert Townsend’s Miami Filmed, “Playin For Love” Red Carpe

MIAMI - June 20, 2013 - PRLog -- Sunday, June 23, 2013 Films Over Miami Community Showcase from 10:00am-3pm Private Red Carpet premiere of Robert Townsend’s Playin’ For Love at 5:00 Public Red Carpet Screening of Playin’ For Love at 8:00 Media Contact: Yvette Harris | 786.897.8854


The ABFF in partnership with the Southeast Overtown Park West Community Redevelopment Agency (SEOPW CRA) and City of Miami Commissioner Michelle Spence-Jones present Sunday’s line-up of star studded events to include; The Films Over Miami Showcase and the private and public red carpet world premiers of Robert Townsend’s Miami filmed, Playin’ For Love movie. Actor Omari Hardawick, the 2013 ABFF Ambassador will provide a  special presentation during Films Over Miami Showcase. The Films Over Miami Showcase features films that were written, produced and/or directed by local Miami residents and students.

Immediately following Films Over Miami, the private red carpet premiere of Playin’ For Love, by Actor/Director Robert Townsend, will be held at 5pm. Townsend and cast members from Playin’ For Love will be present for the world premier of the movie at The Colony Theater (1040 Lincoln Rd  Miami Beach, FL 33139).  Playin’ For Love revolves around a high school basketball coach and a single mother, as the plot plays out to the backdrop of the Overtown community. The community-based film project taught by Townsend gave 20 students from the Overtown community and 25 students from the University of Miami School of Communication’s Cinema and Interactive Media program an opportunity to participate in a six-week training program with South Florida Workforce. The students served on all aspects of the production, from assistant directors to camera assistants.  They utilized the skills learned in the classroom and applied them with real-world experience. The overall mission of the project was to highlight and expose Miami as a place for future film production, provide avenues for employment, support local businesses and promote non-violence to youth through alternatives to crime. Participating organizations and sponsors include Jamba Juice Company, the Miami Heat, Hall of Fame N.B.A., Player Isiah Thomas, University of Miami School of Communication Department of Cinema and Interactive Media, Miami-Dade County Public Schools, Citi-Trends, South Florida Workforce, Connor Sport Court, Aveda, Doubletree Hotels and the Greater Miami Convention and Visitors Bureau.

Special Note to the Media:   *Press Call Time: 4:00 | *Celebrity Arrivals: 4:30