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Follow on Google News | EASTWEST PR celebrates 18 years in Asia, announces UK presence to boost international reachBy: EASTWEST Public Relations Commenting on the anniversary, Jim James (http://cn.linkedin.com/ In his latest blog (http://www.jim- To mark the milestone, EASTWEST PR announced it has established presence in the United Kingdom with the appointment of Christian Dougoud (http://uk.linkedin.com/ EASTWEST PR has strategic offices in Singapore since 1995, and in China from 2006. The Agency is B2B-focused and has served more than 500 clients in the ICT-Telecoms- “I took a leap of faith that Asia would be the future. I left and sold my home in Manchester, UK to set up the Agency in Singapore in 1995. The offering to clients was ‘Access to Asia,’ and solving the issue of the remoteness of the region to those manufacturers trying to build their brands in the Far East. After a decade of operating in Singapore, we started EASTWEST PR in China, now the world’s second largest economy. Our liaison office in the UK is aimed at strengthening our international network. With extensive connections and ability to deliver great work, EASTWEST stays true to our mission of adding exceptional value to our clients,” said James. Commenting on Dougoud’s appointment, James added: “Communication in Asia is our main offering. With Christian based out of London, we are hopefully making it easier for our partners and their clients to navigate their way into Asia. Christian lived in China for five years and shuttled back and forth Singapore and Southeast Asia. I am confident, through Christian, we are showing clients their way to success in this very promising region.” Dougoud commented about his role: “As a new member of associations like the China-Britain Business Council (CBBC) (http://www.cbbc.org/ Dougoud added: “At the core of EASTWEST’s digital PR work is social media synchronization between the East and the West. China’s notorious Great Firewall is known for blocking some high profile sites such as Facebook, YouTube, Google+ and Twitter. The Internet is extremely influential in China but things have to be done on local social media like Youku, Sina Weibo, Baidu Baike. I think EASTWEST has been able to seriously reduce some of our clients’ stress level by being able to guarantee 24/7 access to any platform and consistent communication across the globe.” In Singapore, EASTWEST PR is a member of the Institute of Public Relations in Singapore (IPRS) (http://www.iprs.org.sg/) For more information, visit www.eastwestpr.com Connect with EASTWEST PR on social media: LinkedIn @EASTWEST Public Relations (http://www.linkedin.com/ Twitter @EASTWESTPR (https://twitter.com/ Weibo @易思闻思咨询 (http://e.weibo.com/ ### Media Contact: Singapore Melinda Ilagan, Associate Director Tel (65) 6222 0306 Email melinda@eastwestpr.com UK Christian Dougoud, Director Tel (44) 7453 706475 Email christian@eastwestpr.com China Kelvin Chen, Associate Director Tel (861) 5001 203 090 Email kelvin@eastwestpr.com End
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