Fish Protein Powder lands in USA Retail Market

June 10, 2013 - PRLog -- June 10th 2013

Fish Protein Powder lands on the USA Retail Market

Bluewave Marine Ingredients announces the commercial launch of its AminoMarineTM brand protein powder available to retail buyers in the USA market.   The commercial website www.AminoMarine.com  has went live with 4 flavor options, PeanutButter,  Chocolate-Hazelnut, Natural (non-flavored) and a Natural (neutralized).   The Fish Protein Powder is Dairy Free and Gluten Free which make it Paleo, Crossfit and Celiac diet friendly.

Key characteristics of the product start with what our clients say is an amazing taste,  says Michael Mussell – CEO of Bluewave and he goes on to credit this result to two years of process development saying “Utilization of key refining techniques that remove the fish fat/oil component leaving an 83+% protein powder, establishing the baseline for creating a more neutral protein flavor and allowing us the ability to then add additional flavors for the retail consumer market”.   The unflavored version of the Fish Protein Powder is produced in Bluewave’s Peru facility, then shipped in bulk to the USA where it is further processed, flavored and packaged – all in GMP facilities.

The protein market is saturated with dairy and vegetable based options – but you just can’t find a cost effective, acceptable tasting fish protein product for general consumption in shakes or as a food ingredient.   Fish by its very nature is considered a healthy protein source – and there is a large base of consumers looking for alternatives to dairy to allergen issues and concerns about hormone/antibiotics/rGBH.  Similarly the male audience looks to avoid some of the estrogen concerns associated with soy proteins.

For more information via the web, go to:

www.AminoMarine.com

www.BluewavePeru.com