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Google AdWords Class for Small Business Announced By JM Internet Group
Learn Google Adwords/ Pay-Per-Click for small business online. Classes begin June 21st.
"Google AdWords can be very difficult to understand for the average small business marketer," explained Jason McDonald, Director of the JM Internet Group. "I've seen small businesses spend hundreds, even thousands of dollars in their online advertising campaigns, with zero return of investment due to their lack of knowledge of how to properly use Google AdWords. In this informative AdWords training for small business, I show students from start to finish how to minimize advertising spending while maximizing their return on investment."
For more information and to register go to:
Google AdWords / Pay-Per-Click Training: Class Contents Students will learn how to take proven SEO techniques and weave them into their Google AdWords advertising. Their AdWords advertising campaigns are thus more effective in their own right, as well as working hand-in-glove with their SEO strategy. Students will also be given a thorough understanding of how to properly and efficiently navigate through Google AdWords. AdWords training begins June 21, 2013.
Vs. or And? Is it AdWords "versus" SEO, or AdWords "and" SEO? Blending the two together in an efficient integrated marketing strategy.
AdWords Special Advantages. AdWords has certain unique advantages over SEO, among them geotargeting. When and where AdWords especially shines.
AdWords Special Needs. Unlike SEO, the customer is charged for each and every click. So there are some special situations and concerns with respect to AdWords, especially "negative" keywords.
AdWords Rank. Using special tools to monitor rank by Google keyword/keyphrase and blending this data intothe AdWords campaign to save money.
AdWords Bids. Understanding Quality Score and the AdWords bidding process.
AdWords On Page SEO. Creating effective AdWords campaigns from the beginning.
AdWords Landing Page SEO. Creating effective AdWords landing pages.
Texas Participation in Google AdWords Classes Whereas the AdWords classes are taught online and can reach anyone across the United States, these classes have been very successful among Texas residents. Dallas in particular stands out as a metropolitan area in which businesses are very keen to show up on Google AdWords in an effective manner. But unlike Austin, Texas, which is known as a center of technology and learning, because the University of Texas has its home there, many residents and businesses in Dallas have been unable to find a great class in AdWords, until now. Residents of Dallas can use this online class to be able to learn the in's and out's of AdWords from the convenience of their own homes, whether those are in Dallas, Plano, McKinney or other towns in the Dallas / Fort Worth area. But, again, these classes are not just for people in Texas but for people across the United States and Canada. "That's the beauty of online learning," quipped Jason McDonald.
About JM Internet Group The JM Internet Group provides SEO, Social Media Marketing, and Google AdWords training and courses for busy marketers and businesspeople. Online search engine optimization training helps explain keywords, page tags, link building strategies and other techniques needed to climb to the top of search engine rankings for Google, Yahoo, and Bing. The teaching methodology is hands on, with live examples and discussions, taught from the convenience of each student's computer.
JM Internet Group, Media Relations
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