Follow on Google News News By Tag Industry News News By Place Country(s) Industry News
Follow on Google News | Protecting intellectual property in international businessThe golden arches of McDonald’s, Nike’s ‘Just Do It’, and Mickey Mouse are just three of the most globally renowned brands that instantly identifies their company and their reputation.
In 2011, more than two million patent applications were filed worldwide – up by 7.2 percent compared to 2010. The same year also saw a record number of international patent filings made with 182,354 applications through the Patent Cooperation Treaty (PCT). Filings from China, Japan and the US accounted for 82 percent of the growth in total applications.2 The inevitable international nature of IP is highlighted by China’s recent growth as a center of innovation. In 2011, China overtook the US in filings and now has the largest patent office in the world, largely due to increased resident filings. The World Intellectual Property Office (WIPO) maintains a database of international patent applications, but to obtain a patent that is valid in a particular country, a request must be made in the respective country’s patent agency or with organizations such as the European Patent Office (EPO). In this type of occasion you may critically consider clear and accurate translations (http://www.merrillbrink.com/ Protecting the IP assets of a company can be a demanding and intricate legal process (http://www.merrillbrink.com/ Engage a qualified language service provider (LSP) who can help you navigate the IP matters, understands the nuances of international patent laws, and meet any specific translation requirements (http://www.merrillbrink.com/ IP Infringement and theft can be costly The dispute between Apple and Samsung over smartphone technology, exemplifies the importance of IP protection and enforcement. At that time, South Korea-based Samsung was hit with a $1.05 billion verdict by a US federal jury; consequently Apple’s stock price immediately rose by 2 percent to an all-time high. Inversely, Samsung’s plunged to a four-year low that instantly dropped their market valuation to about $12 billion.4 To date, the two companies are still engaged in IP disputes in a number of other jurisdictions around the world. Dealing with IP issues is increasingly becoming the onus of individual companies since IP agencies process and manage enormous numbers of applications and registrations. A 2009 US Government Accountability Office report indicated that the US have IP personnel in as many as 168 countries, but currently only have two Intellectual Property Law Enforcement Coordinators (IPLEC) attorneys in Thailand and Bulgaria. IPLEC is established for IP protection and enforcement as their primary mission in their respective regions.5 The global economic crisis has put the focus on the protection of IP more than ever before, particularly as it runs concurrently with an era of unprecedented technological development and innovation (http://www.merrillbrink.com/ References: 1 “Why are Intellectual Property Rights Important?” Global Intellectual Property Center 2 World Intellectual Property Indicators - 2012 Edition (Highlights PDF) http://www.wipo.int/ 3 Patent Laws Around the World http://www.patentlens.net/ 4 Apple’s $1 Billion Patent Win Over Samsung Rattles Google’s Cage http://business.time.com/ 5 “Overseas U.S. Government Personnel Involved in Efforts to Protect and Enforce Intellectual Property Rights.” GAO-09-402R Overseas IP Personnel . US Government Accountability Office. 2009. Read the full article here: http://www.merrillbrink.com/ About Merrill Brink International Merrill Brink International (www.merrillbrink.com) Merrill Brink is recognized in the industry for its commitment to quality and its pioneering approach of leveraging technology to reduce costs, eliminate redundant processes and accelerate translation life cycles. Merrill Brink is certified to ISO 9001:2008; ISO 27001:2005 and ISO 13485:2003, and registered to EN 15038:2006 and ISO 14971:2007. Together, these standards provide assurance that the most stringent process and quality standards for translation are followed. Merrill Brink International is a wholly owned subsidiary of Merrill Corporation. End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|