Mobile Technology Company Developing New Augmented Reality Application

NEW DELHI - March 22, 2013 - PRLog -- Mobile marketing and software development firm, AdStuck(The company is actually a part of Vishesh Infotechnics, a listed company that Deloitte declared winner at the Deloitte Fast 50 and Fast 500 Asia Pacific Awards in 2007), have recently announced that new breakthroughs in Augmented Reality technology have been gained and that the company will soon be rolling out another brand in addition to its Alive(Times of India)! Application which does augmentations for editorials and advertisements. The technology specialists have confirmed release dates of Q3 – Q4 of 2013 for the new app. This somewhat later release is due to the company having already signed a major deal with an South East Asian Agency which is going to bring almost all newspapers to supply AR-based documentaries and content, thus, leaving an extremely amazing opportunities to build up. The Areal engine on which all these augmented reality apps are build(example Alive TOI)! Will remain as a brand and will be distributed along with the new AR newspaper app for those seeking in-depth coverage of content under Alive!.

The new AR app, code-named, Media Mantra, will also be published in major newspapers throughout the country –the only major difference being this app works like an AR-based RSS Feed; updating readers with content (text, imagery, videos)on certain topics chosen.

Media Mantra will compliment Alive! with more in-depth story details and advanced customization features that consumers can choose and save as preferences on their smartphones for later viewing or download. Initial testing has been met with immense critical reception by potential customers and industry players alike, with most newspaper collaborations the only objective yet to be met.

Demo and beta versions of this app will be available in a select few Indian newspapers and as a direct download at @https://play.google.com/store/apps/details?id=com.adstuck....

User Experience and Feedback sections to the new app will also be provided at Adstuck @http://www.adstuck.com/augmented-reality

Check out our video on you tube at @https://www.youtube.com/watch?v=OPsZyOI0uB4