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| Android Apps to Reach a Record High in 2013Phenomenal rise in the demand for android devices has lead to a dramatic increase in apps on Google Play. A market research revealed a staggering number for projected android app downloads in 2013.
By: prismetric.com With such a humongous share of the mobile app market, android could just be the most apt platform for targeting mass audiences for the companies. Android apps could be highly instrumental in creating brand popularity and having a wide audience reach. Majority of the android developers who have been working on the platform right from its beginning foresee an overwhelming rise in the segment of entertainment, education and business applications. If the projections meet realty, this could possibly imply that in 2013 the mobile platform would be the most popular one for brand promotions, mobile shopping, publications and multimedia houses. Backed by a solid demand, the cost of android application development might also skyrocket. However, those who chose to engage professional android development services of an offshore company can potentially save on the overheads whilst creating a feature-rich and a totally customized app. Having an experienced offshore company is a perfect business model for meeting the requirements within the budgetary frame. Head of mobile application research and analysis cell at an offshore android development company, Prismetric Technologies made an observation that, “Android has gained significant grounds in mobile apps segment. It has been in the news for as a potential market leader for quite a few years now. 2013 could possibly be the year when android app downloads surpasses all industry records and the platform emerges as a dominant player in the market.” Reflecting on the releases of the mobile OS, he further added, “With each recent version, right from honeycomb to the most recent release Jelly Bean, android continues to mature by adding sleek functionalities and user-experience improvements, which allows for developing spectacular apps with advance features and outstanding graphics. Looking at the market trends, android app development could just be at the pinnacle of the app world.” Prismetric Technologies has etched a niche for itself in android app development services. The India based company has expertise in creating apps for a wide array of purposes, ranging from enterprise mobility to daily utilities, educational purposes and creating brand awareness. End
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