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Follow on Google News | Buddingh & Associates Selected To Rebrand Midwest Internet ProviderBuddingh & Associates, Inc., strategic and marketing consultants, has been selected to rebrand AIRbaud, Inc. to Surf Air Wireless. Surf Air Wireless is one of the largest fixed wireless internet service provider in Northwest Indiana.
Buddingh & Associates is responsible for the internet provider's new name and surfboard logo. The marketing firm has also been tasked with creating new materials, redesigning the website and evaluating the pricing strategy based on customer and competitive research. "Buddingh & Associates helped us to realize our previous name was not relatable to our current and prospective clients. Our new name better represents our mission to bring our customers the highest level of service and performance while surfing the internet. Buddingh & Associates is the perfect partner to create this new exciting brand and bring it to market. Their research and customer-based perspective helped us discover new business opportunities as well," said Toby DeWeese, chief operating office for parent company, Magnum Wireless LLC. A strategic marketing and consulting firm, Buddingh & Associates, Inc., specializes in “Searching Out Business Potential” for its clients. Since 1994, Buddingh & Associates (“B&A”) End
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