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Mahindra Transport Excellence Awards 2012
On the 9th of Jan ’13,curtains finally came down on the process that began on the 25th July ’13.Of identifying the unsung heroes of Indian Transport.Those in our ecosystem who live by the principles of RISE & who demonstrate the pillars everyday
Awards Objective:Recognize and Reward Excellence and Outperformance of all key Stakeholders of Indian Transport Sector
Awards Philosophy: Reward those who demonstrate RISE principles/ pillars in their work in the Indian Transport Sector
Categories: Fleet Owners, Fleet Drivers, Dhaba Owners, Highway Mechanics, Customised Application Builder and Driver Training Initiative
Entries: In all, the Awards 2012 edition attracted 2780 entries, 60% more than last year
Process: Entries obtained through various sources were screened at various levels and put through scrutiny by Expert and Grand Jury
Highlights: Besides recognizing the lifeline of the transport sector, the Dhabas, Mechanics and Drivers, the Awards to Lady Transporter and Youth Transporters created a lot of excitement. And of course, giving away a brand new truck to the Superoutperformer Driver was a major high of the ceremony. In all, 38 winners. 28 Regional and 10 National. Photo report below:
The Awards Night began with Lamp Lighting by Shri Praful Patel, Mr. Anand Mahindra, Mr. M F Farooqui, Secretary of Ministry of Heavy Industries & Public Enterprises, Mr. Ambuj Sharma, Joint Secretary, Dr. Goenka, Mr. Nalin Mehta and Mr. Bhaskar Das, Group CEO, Zee Network followed by Dr. Goenka’s welcome speech.
Shri Praful Patel spoke eloquently about the successes of Mahindra Group, the vital role it is playing, the importance of these Awards and how they had touched lives of so many people in transport world.
This was followed by Mr. Mehta’s presentation to take the audience through the highlights of the entire Awards process. He stresses upon the fact that the Awards this year are more representative with three new categories and also bigger and better, with 2780 entries, 60% more than last year!
Performers from the ‘Sadhya’ Troupe brought alive the three pillars of RISE through a scintillating act. Zee emcees held the show together and enlivened it with interesting anecdotes.
A section of the audience and the live band on the side stage that kept company with the winners through musical applause as they walked up to the stage.
Over 650 invitees attended the Awards Night: Key Account Customers, Financiers, Jury Members, Winners, Nominees, Agency Heads & Teams, Dealers and Mahindra team members.
The Awards began with Customised Applications Builder and then the Driver Training Initiative Category.
The next set of awards were for the Dhaba, Mechanic and Driver Category – the troika of the Transport Lifeline! Mahindra’s tribute to the deserving unsung heroes of our industry who work like a lubricant does for an engine…
The Dhaba winners who were recognized at Awards were all those who had excelled in providing great service and facilities to their customers, the drivers, in addition to fabulous food – a home away from home.
Highway Mechanics, often referred to as, ‘Truck ka Doctor’ who won the awards, had all gone beyond the ordinary to equip themselves to support the truck on the road, in distress!
Drivers, who move the wheels of our industry contribute in a big way, every time they get behind the steering wheel. The ones who won the award had done even more to reach here!
Mr. Shiv Prasad, a fleet driver with M/s. Artee Roadways Ltd was the proud winner of the Super Outperformer Driver Award, having saved Rs. 12 Crores in a year for his transport Company through a simple innovation of introducing an aerodynamic element to the roof of his truck. He gets a brand new MN25 as the prize! That’s ‘Chalak Se Malak’ initiative of Mahindra!
Fleet owner, the ultimate optimist, who has invested his fortunes and life in battling the vagaries of Indian transport to make a living is a true unsung hero. The ones who won the awards were true examples of those who follow the pillars of RISE!
The biggest attractions at this year’s edition was the new and unique category, Lady Transporter and Lady Transport Personality of the Year. A pioneering initiative of Mahindra to acknowledge the efforts of those who dared to enter this male bastion…and made a difference!
We had introduced the Youth Transport Personality category in the inaugural edition. This year, 297 candidates applied, almost double of last year. This is a very encouraging sign and only goes to show that we are well on our way to connecting better with the nextgen of trucking…
During the Awards Ceremony, our new initiative, MPOWER, a Management Development Programme meant for young transporters which will be run at Indian Institute of Management, Ahmedabad, who, as the knowledge partners, have developed the program which is sponsored by Mahindra (the first batch of 30 young transport entrepreneurs will attend the inaugural programme from 23rd Jan to 5th Feb ’13), was launched by the hands of Mr. Anand Mahindra. This is our way of “walking the talk” of our serious commitment to work closely with the transport community, especially the youth and trigger a change…for good! While unveiling the new brand initiate, Mr. Mahindra said, “Last year I had urged my young friends to join your ‘Papa ka Business’, but to grow it according to your own vision. This year, we want to help you to prepare yourselves for converting your ideas into business reality. There is a famous Chinese proverb which says, “Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime. Friends, we at Mahindra felt it was necessary for us to play our part in teaching others to fish.”
It was heartening to witness, Mr. Deepak Baid, of Siddhi Vinayak win the Youth Transport Personality of the Year Award! A beaming Deepak came to the stage along with her father, reminding us of the PAPA KA BUSINESS Story! Mr. R. C. Baid holding his son’s trophy, makes a picture which is worth more than a thousand words!
While speaking about this award (Lady Transport Personality of the Year Award), Mr. Anand Mahindra said, “In the last few weeks, there have been some very shameful headlines on issues concerning the way we treat women. That makes it even more important for companies like ours to empower, encourage and recognize women achievers. The Indian transport industry is a very male dominated one, where women have to struggle to make their mark. इसलिए इस साल हमने अपने देश की उन महिलाओं के लिए जिन्होंने ट्रांसपोर्ट उद्योग के चैलेंज को स्वीकार किया है, आदमियों के साथ कंधे से कन्धा मिला कर काम किया है, और उम्मीद से कहीं बढ़ कर काम किया है , उनके सम्मान के लिए "Lady Transport Personality of the Year Award" शुरू किया है। [So this year we have instituted the Lady Transport Personality of the Year Award as our tribute to women who have taken on the challenge of the transport industry in India, stood shoulder to shoulder with the men, and outperformed.]
The Awards philosophy was very aptly summarized by Dr. Goenka who said in his speech, “We are keen that we also focus on what is traditionally called the softer aspects – building a place in the minds and hearts of people from our ecosystem. It is here that Mahindra Transport Excellence Awards plays a role.”. Nothing brings alive this thought more than the group photo below. 38 Outperformers who chased excellence with those who believe in rewarding this top order attribute.
The Mahindra Transport Excellence Awards are an emotional connect initiative of brand Mahindra to build a strong bond with the Indian Transport industry. After the successful conduct of the awards this year which has touched many more stakeholders and evoked strong and enthusiastic participation, we stand committed to come back soon with an even bigger and better Award – the third edition.