Dec. 11, 2012 -
PRLog -- Plumb Center’s innovative Best Loo-sers’ campaign, to provide a cash-strapped football club with ultra-modern loos, has scooped a national award.
The UK’s leading plumbing and heating supplier won the Best Use of Press & Public Relations at the annual Construction Marketing Awards in London on December 6.
The judges praised the campaign, which was won by non-league Ebbsfleet Utd, for the breadth of its coverage using traditional, online and social media. The competition was organised by Wax PR and Marketing.
Ebbsfleet’s bog-standard loos have been transformed beyond all recognition delighting their fans and the FA, which has awarded the club’s facilities Grade A status.
Plumb Center’s Head of Marketing, Julie McLean, said: “We’re delighted to win this award. The competition really captured the fans’ imagination and has provided Ebbsfleet with fabulous new loos.”
Janet Bentick, Wax PR and Marketing’s Account Director, Plumb Center’s Product Sourcing Manager, Barry Parsons (far right) and Marketing Manager, Paul Bradshaw (centre) receive their award from the evening’s MC Paul Sloane and Joanne Stark, Head of Marketing at SIG plc.
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