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CHICREBELLION.TV Becomes First and Only Internet TV Network Targeting Women of Color
New Internet TV Network Smartly Taps into Underserved Market That Displays High Video Consumption and Desire for Targeted Content
“As a Black woman who has worked at both mainstream and niche media outlets for more than 15 years, it has always been my passion to find a space for women of color to see themselves,”
With original web series that target Black and Latina women in particular, ChicRebellion.tv content reflects her interests as fashionista, foodie, mom, entrepreneur, career woman, intellectual, partner, powerhouse and much more! Although the on-demand network makes sure to include a variety of nationalities in its programming (one look at the current shows on the network illustrates a diverse group of women who are featured), Fluker says the goal is to uniquely serve an unmet need for the target audience, an audience that has an ever-growing buying power, that studies show over indexes on video consumption, and that responds in great numbers to targeted content. These audiences are what Stephen Palacios of Cheskin Added Value called, “the intercultural new mainstream,”
“We understand the women who make up this important audience and know that for them, the time for a network that caters specifically to women of color is now,” exclaims Fluker, who says ChicRebellion.tv also will syndicate relevant video content from outside producers and production companies.
ChicRebellion.tv network premiered with four original web series and top talent attached to each:
IN HER SHOES - Through moment-in-the-
WHITE NOISE - A smart, fashion-focused reality show, starring former-model-
DINE OUT - A fun, food and travel show, hosted by personal chef and food blogger Bren Herrera of FlanboyantEats.com, who offers her flavorful mix of style and knowledge of cuisine as she travels the world sampling her favorite foods and interviewing top chefs.
BRAND: MOM - Hosted by the incomparable Karen Taylor Bass (author of The Brand New Mommy, founder of TheBrandNewMommy.com and former high-powered entertainment publicist) who candidly discusses the realities of becoming a new mom in your 40's, balancing career and family, and reinventing your personal brand.
New episodes of ChicRebellion.tv programs premiere every Tuesday on http://chicrebellion.tv/
ChicRebellion.TV is the FIRST AND ONLY Internet TV network that develops, produces, distributes and syndicates original web series programming for women of color. The network features a diverse range of programming covering fashion, beauty, entertainment, food, lifestyle and news that reflect the audience’s sensibilities as multi-faceted women with myriad interests. For more information, visit http://chicrebellion.tv/
About Elayne Fluker
Elayne Fluker is Founder and CEO of ChicRebellion.tv, the first and only Internet TV Network for women of color. Her impressive career in print and digital media spans more than 15 years, with top positions at esteemed brands, such as iVillage.com, Condé Nast, Latina.com, Time, Inc., Essence and Vibe. Elayne has been a guest on The Today Show, Nightline, CNN, VH1, FOX, BET and more. Her writings and opinions have been featured in New York Daily News, WWD, the Associated Press and People, and on MSN.com, AOL.com, MSNBC.com, and People.com. She has also served as a panelist for numerous media, diversity, and women empowerment events, including the World Diversity Leadership Summit at the U.N, Mediabistro's Annual Women in Publishing Event, Howard University, Spelman College and the National Association of Black Journalists. For more information, visit http://elaynefluker.com/