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Are Young People Who Join Social Media Protests More Likely to Protest Offline Too?
A case study published in Cyberpsychology, Behavior, and Social Networking of the controversial Budget Repair Bill in Wisconsin explores whether young adults who use social media are more likely to engage in offline protests.
In the article entitled “Killing the Bill Online?: Pathways to Young People’s Protest Engagement via Social Media (http://online.liebertpub.com/
"Individuals use social media primarily for informational and expressive purposes," Macafee concludes. College students used social media to gain information related to the protests in this case study, but that activity did not affect their offline behavior; whereas, "expressive"
"Using social media for information gathering has quite different implications for real world behavior than does use of social media to express oneself (through blogs, tweets, etc.)," says says Brenda K. Wiederhold, PhD, MBA, BCIA, Editor-in-Chief of Cyberpsychology, Behavior, and Social Networking, from the Interactive Media Institute, San Diego, CA. "As young people utilize social media for information gathering more than traditional means, such as television or newspapers, those wishing to influence opinion and individual behavior should pay heed."
About the Journal
Cyberpsychology, Behavior, and Social Networking (http://www.liebertpub.com/
About the Publisher
Mary Ann Liebert, Inc., publishers (http://www.liebertpub.com)