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Spas Get Boost in Business Thanks to Natural Beauty Formulators
Nutricosmetics expert Paula Simpson's unique perspective to spas and hotels hoping to increase sales
Spa revenue in the United States grew 4.5 percent to $13.4 billion at the end of 2011 from a year earlier, according to an International SPA Association 2012 U.S. Spa industry Study, conducted by PricewaterhouseCoopers.
“Against a background of slow recovery in consumer spending the spa industry has kept pace with modest growth in revenues and visits,” said Colin McIlheney, Global Research Director at PricewaterhouseCoopers. “Revenues are up by 4.5% year-on-year to $13.4 billion. Visits are also up 4.1% to 156 million. Prices have stayed stable. The evidence suggests a volume-driven recovery.”
Some of the strategies spas have implemented to drive demand include: increasing the number of treatment offerings, new retail product offerings, additional spa programs and shorter treatment options.
Paula Simpson can offer a unique perspective to spas and hotels hoping to further boost their sales in this department. As a global formulation, regulatory and branding expert, Paula will help you create cutting-edge natural health products specific to regional market trends and targeted consumer demographics.
Paula has more than 15 years of experience in formulation and program development for the Nutraceutical and Medical Aesthetic Industry. She has worked with many top celebrities and models over the years and currently is also a contributing editor and often sought by many of the leading health and beauty publications. Paula holds positions on the Medical Advisory Boards for New Beauty Magazine, American Spa and Aesthetic Trends & Technologies and has been featured in Health, Glamour, InStyle, Happi, NewBeauty, Functional Ingredients, Inside Cosmeceuticals, Beauty I & O, Good Morning America Health, Access Hollywood, Fox News, MSNBC, LX TV and more.
Additionally, Paula is the Co-Founder and Formulator of GliSODin Skin Nutrients, a top nutricosmetics line from Paris. She dedicates her time working with health and beauty companies directing them towards building innovative and premium nutritional beauty brands.
Paula can also assist in consulting with B2B spa wellness. As a leading spa nutrition and formulation expert for nutritional beauty and weight management products/programs, Paula can identify and develop complementary dietary plans, nutritional beauty, weight management or supplemental programs to work along withspa services – and, at the same time, improve market share and return on investment.
Paula is also available to provide online consultation services via Skype, e-mail or other technological platforms. Check out her YouTube channel (http://www.youtube.com/
Global one-on-one consulting services cost an initial $250 per month. This special price includes nutritional assessment, customized plan, tools and unlimited e-mail communication for ongoing support.
For more details, visit http://www.PaulaSimpson.com.