Truck Driving School in Manassas Signs on with Web Marketers to Reach More Local Students

Aug. 15, 2012 - PRLog -- Locating a truck driver training course in the Manassas area has never been easier. Local trucking school Shippers' Choice of Virginia has recently signed up with Prospect Genius, an online marketing company specializing in search engine optimization. This new partnership is designed to make Shippers' Choice easier to find on the Internet, creating expanded educational opportunities for prospective students using the Internet to find CDL certification classes.

Maximizing online visibility can be crucial for driver training course centers such as Shippers' Choice of Virginia. This is because more and more people are turning to search engines to locate businesses and other service providers in their areas. In fact, 47% of adults rely on the Internet to find information about local businesses and other services, reports a Pew Internet & American Life survey from December 2011. As a result, without a strong and easy-to-locate Web site, Shippers' Choice could be missing out on those prospective students who turn to online resources to find classes for CDL Class A and B licenses.

Matt Gallo, a spokesman and senior online marketer for Prospect Genius, states, "Search engine optimization is a great way to make sure prospective students are able to find Shippers' Choice of Virginia's trucking school. Trucking is one of the few industries that has been experiencing steady job growth over the last couple of years, so for people considering a career shift due to the economy, truck school just makes sense. We're glad to be able to help make Shippers' Choice more visible to those folks as well as help the truck driving school increase enrollment."

Shippers' Choice of Virginia, Inc. is a professional truck driving school founded in 1993. They offer CDL certification for Class A and B licenses as well as bus driver training courses and job placement.